Luxury Expansion Roche Bobois is actively expanding its flagship and directly operated stores in Europe and North America, including openings in Luxembourg and Porto (Portugal) and relocations in France and the US. This presents opportunities to propose premium collaboration, exclusive lines, and aftercare services for new markets with tailored showroom experiences.

High End Collaborations Constant partnerships with renowned designers and fashion houses position Roche Bobois as a premium co-creation platform. Sales opportunities exist in co-branded collections, limited editions, and hosted events that leverage designer networks to drive foot traffic and elevate store performance.

Hospitality Focus Recent deal with Peninsula Hotels to design rooftop terrace indicates a continued push into high-end hospitality projects. Target opportunities include hotel, luxury resort, and upscale restaurant clients requiring bespoke interiors and turnkey project delivery.

Outdoor Luxury Launch of outdoor furniture collection at Milan Design Week signals growth potential in outdoor living. Approach new business with luxury residential developers, hospitality outdoor spaces, and premium landscape designers seeking weather-resistant, designer-grade ensembles.

Stable Upsell Revenue is in the high-end segment with a strong customization/custom-made-to-order model. Explore services around interior branding, extended warranty, premium financing options for affluent buyers, and exclusive CRM-driven aftercare to maximize lifetime value in a smaller, high-margin customer base.