Insights

Omnichannel Growth Rockler operates both physical stores and a robust online store with a strong emphasis on customer service, enabling cross-sell opportunities across tools, hardware, and educational content for DIYers and professionals.

Regional Expansion Recent store openings in Oklahoma, San Antonio and California indicate a growing US footprint and regional demand; opportunities include localized product assortments, regional partnerships, and co-marketing with local woodworking communities.

Innovation Focus Dust Right Vortex and other innovations show Rockler's openness to new tools and shop accessories; opportunities to introduce complementary products, training packages, and bundle discounts aligned with their innovation-led strategy.

Customer Experience CEO emphasis on customer experience and education, plus in-house human support, signals a ripe channel for service-oriented offerings such as workshops, premium support, and education-led sales bundles.

Professional & Hobby Reach Rockler caters to both professionals and hobby woodworkers with a broad product range and education focus; this enables tiered sales programs, wholesale partnerships, and targeted marketing to both segments.

Rockler Companies, Inc. Tech Stack

Rockler Companies, Inc. uses 8 technology products and services including Lucky Orange, Tableau, Varnish, and more. Explore Rockler Companies, Inc.'s tech stack below.

  • Lucky Orange
    Analytics
  • Tableau
    Business Intelligence
  • Varnish
    Caching
  • Prototype
    Javascript Frameworks
  • Moment.js
    Javascript Libraries
  • Priority Hints
    Performance
  • Onsen UI
    Software Development
  • jQuery Validation Plugin
    Web Tools And Plugins

Media & News

Rockler Companies, Inc.'s Email Address Formats

Rockler Companies, Inc. uses at least 1 format(s):
Rockler Companies, Inc. Email FormatsExamplePercentage
FLast@rockler.comJDoe@rockler.com
86%
First.Last@rockler.comJohn.Doe@rockler.com
8%
First@rockler.comJohn@rockler.com
3%
LastF@rockler.comDoeJ@rockler.com
3%

Frequently Asked Questions

What is Rockler Companies, Inc.'s phone number?

Minus sign iconPlus sign icon
You can contact Rockler Companies, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Rockler Companies, Inc.'s official website and social media links?

Minus sign iconPlus sign icon
Rockler Companies, Inc.'s official website is rockler.com and has social profiles on LinkedIn.

What is Rockler Companies, Inc.'s SIC code NAICS code?

Minus sign iconPlus sign icon
Rockler Companies, Inc.'s SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 44-45 - Retail Trade.

How many employees does Rockler Companies, Inc. have currently?

Minus sign iconPlus sign icon
As of July 2026, Rockler Companies, Inc. has approximately 255 employees across 2 continents, including North AmericaEurope. Key team members include Chief Financial Officer: T. N.Vp Of Finance: K. T.Vice President Of Retail: J. K.. Explore Rockler Companies, Inc.'s employee directory with LeadIQ.

What industry does Rockler Companies, Inc. belong to?

Minus sign iconPlus sign icon
Rockler Companies, Inc. operates in the Retail industry.

What technology does Rockler Companies, Inc. use?

Minus sign iconPlus sign icon
Rockler Companies, Inc.'s tech stack includes Lucky OrangeTableauVarnishPrototypeMoment.jsPriority HintsOnsen UIjQuery Validation Plugin.

What is Rockler Companies, Inc.'s email format?

Minus sign iconPlus sign icon
Rockler Companies, Inc.'s email format typically follows the pattern of FLast@rockler.com. Find more Rockler Companies, Inc. email formats with LeadIQ.

When was Rockler Companies, Inc. founded?

Minus sign iconPlus sign icon
Rockler Companies, Inc. was founded in 1954.
Rockler Companies, Inc. logo

Rockler Companies, Inc.

RetailMinnesota, United States201-500 Employees

Rockler Companies, Inc. is a family-owned woodworking retailer headquartered at 4365 Willow Drive in Minneapolis, Minnesota. Founded in 1954, the company has grown to operate physical stores across the United States and maintain an online store. It provides woodworkers and DIYers with tools, hardware, wood, and know-how, and offers jigs and shop accessories as part of its product lines. The company employs between 201 and 500 people. In May 2024, Rockler named Andy Barnes as its chief executive officer.

Section iconCompany Overview

Phone number
SIC Code
5961 - Catalog and Mail-Order Houses
NAICS Code
44-45 - Retail Trade
Founded
1954
Employees
201-500

Section iconFunding & Financials

  • $250M$500M

    Rockler Companies, Inc.'s revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Rockler Companies, Inc.'s revenue is estimated to be in the range of $250M$500M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.