Market Positioning Roepke Public Relations operates within the competitive landscape of mid-sized PR firms, with annual revenues between $25M and $50M, indicating a strong market presence and potential for growth by expanding service offerings or targeting larger accounts.

Client Diversity The firm's experience across established corporations, startups, and non-profits suggests a versatile service model, providing opportunities to upsell specialized media relations, digital communication strategies, or industry-specific campaigns.

Technology Adoption Utilizing a modern tech stack including WordPress, MySQL, and media hosting tools positions Roepke to enhance digital media outreach and analytics, presenting a chance to leverage advanced PR tools or digital marketing solutions to attract tech-savvy clients.

International Reach As an international firm with extensive media contacts globally, there are opportunities to develop multinational campaigns or to partner with other international service providers to expand service scope or enter new markets.

Growth Opportunities With a relatively small team of 11-50 employees, Roepke has space for strategic hiring and service expansion, particularly into niche markets or sectors such as digital media or crisis communications, to capitalize on market trends and increase revenue.