Market Expansion Opportunities With over 80 years of presence across 10 provinces and a large employee base, RONA has established a significant footprint in Canada’s retail sector. There is potential to further expand their product offerings or services within existing regions or explore new markets to capture additional customer segments.

Digital Transformation Leverage RONA’s adoption of diverse technological platforms such as Oracle, Microsoft 365, and Adobe Tag Manager indicates a focus on digital capabilities. This presents opportunities to offer advanced e-commerce solutions, data analytics, or marketing tools to enhance customer engagement and streamline operations.

Sustainability & Eco Initiatives Given the increasing consumer focus on sustainability, RONA can benefit from integrating eco-friendly product lines or sustainable building solutions, creating a compelling value proposition that aligns with market trends and attracts environmentally conscious customers.

Customer Loyalty Expansion With a large customer base and ongoing support for home improvement projects, RONA can explore advanced loyalty programs or personalized marketing strategies to increase repeat purchases and boost customer lifetime value across its extensive store network.

Partnership & Strategic Alliances RONA’s diversified product and service portfolio opens opportunities to form strategic partnerships with eco-friendly brands, construction companies, or home improvement startups, creating new sales channels and innovative offerings to meet evolving customer needs.