Sustainability Focus Roppe Corporation received the Symposium Distinction Award for Most Sustainable Product for their Envire Rubber Sheet with FlashCove. This recognition highlights their commitment to sustainability, which can be leveraged as a selling point to environmentally conscious customers.

New Client Acquisition Roppe Corporation recently signed new client Sourcewell, a significant achievement that opens up opportunities for further business expansion. Leveraging this success can help in targeting similar cooperative purchasing organizations for additional sales.

Product Innovation The launch of Roppe Rubber Stair Treads with DuPont Kevlar fibers showcases the company's focus on innovation and product development. Highlighting this unique feature can differentiate Roppe's offerings in the market, attracting customers seeking durable and advanced flooring solutions.

Market Recognition Being recognized with awards like the Symposium Distinction Award positions Roppe Corporation as a respected player in the industry. Sales representatives can leverage this recognition to build credibility with potential clients and emphasize the quality and sustainability of Roppe's products.

Competitive Positioning While Roppe Corporation competes with larger companies like Shaw Industries and Mohawk Industries, its focus on personalized service, innovative products, and a simplified pricing system sets it apart. Emphasizing these strengths can help in positioning Roppe as a standout choice for customers seeking tailored flooring solutions.