Franchise Scale Roundtable is the fastest growing Dairy Queen franchisee in Texas with over 85 locations and 4000+ employees across Texas, New Mexico, and Oklahoma, signaling ample upsell and cross-region expansion opportunities with suppliers, equipment vendors, and service partners.

Middle Market Footprint Revenue is reported between 50M and 100M, indicating a solid mid-market profile that can benefit from scaled solutions such as enterprise dashboards, regional procurement, and franchisee-wide training platforms.

Tech Stack Leverage Existing adoption of Sage 50, Microsoft Office/Teams, and other standard tools suggests readiness for integrated financial, scheduling, and operations software, as well as potential upsell to ERP add-ons, analytics, and automation services.

Workforce Growth A large, growing workforce presents opportunities for HR tech, payroll, scheduling optimization, and compliance solutions, including E-Verify processes and labor analytics tailored to multi-location franchise groups.

Strategic Partnerships As a prominent Texas-based Dairy Queen franchisee, there is potential to partner on branding campaigns, equipment procurement, and supply chain optimization across nearby markets, leveraging regional presence for cross-sell with suppliers and service providers.