Sustainability Initiatives Royal Cosun is dedicated to sustainable agriculture and produces a wide range of eco-friendly products. Highlighting the company's commitment to environmental stewardship can be a persuasive sales angle to attract eco-conscious customers.

Innovative Product Development With investments in companies like Revyve focusing on sustainable food ingredients, Royal Cosun demonstrates a commitment to innovation in the food industry. Emphasizing the innovative and unique aspects of their products can draw in customers looking for cutting-edge solutions.

Strong Leadership Transition The recent hiring of Chris Deen as CEO and Ton Christiaanse as an interim CEO showcases a period of transformation and potentially new strategic directions at Royal Cosun. Leveraging this leadership change as a sign of fresh perspectives and opportunities for collaborations can open doors for new business relationships.

Awards and Recognitions Prestigious accolades like the Koning Willem I Award elevate Royal Cosun's reputation and credibility in the industry. Mentioning such awards in sales pitches can instill confidence in potential clients about the quality and excellence of the company's offerings.

Industry Events and Partnerships Participation in events like the launch of Ingredientsforfoodinnovators indicates Royal Cosun's proactive engagement within the industry. Highlighting these collaborations and initiatives can position the company as a thought leader and a valuable partner, appealing to businesses seeking industry expertise and networks.