Industrial reach RPM Industries serves a diverse, heavy-duty sector including construction, mining, waste management, trucking, transportation, marine, aggregates, and power generation, presenting multiple cross-sell opportunities for engine prelube and oil evacuation systems.

Mid-market focus With 11-50 employees and revenue in the 50-100 million range, target mid-market OEMs and retro-fitters in heavy machinery and fleet operations seeking reliable lubrication and oil evacuation solutions.

OEM and retrofit Emphasize sales opportunities around original equipment manufacturing partnerships and retrofit/aftermarket deals to upgrade existing heavy‑duty diesel systems across multiple asset classes.

Tech-enabled Utilize RPM’s tech stack including Microsoft 365, GitLab and LiveChat to streamline sales enablement, project collaboration, and customer service, accelerating response times and customized solutions.

Financial potential Revenue tier suggests capacity for larger, long-term contracts with industrial players; pursue strategic deals with fleet operators, service providers, and OEMs seeking dependable oil evacuation and prelube systems.