Insights

Growing Market Presence Rule Breaker Snacks has expanded its distribution to thousands of retail locations nationwide and online, indicating a broad consumer base and increasing brand visibility that offers diverse sales channel opportunities.

Allergen-Free Demand With a strong emphasis on allergen-free, gluten-free, vegan, and non-GMO products, there is a significant potential to target health-conscious and allergy-aware consumers seeking safe snack options.

Product Innovation Recent launches such as BFY brownies and seasonal flavors demonstrate the company's commitment to innovation, creating opportunities for upselling seasonal, limited-edition, and health-focused product lines.

Engaged Consumer Base Participation in awareness campaigns for Food Allergy and Celiac Disease Month suggests an active engagement with community initiatives, which can be leveraged for brand loyalty and targeted marketing campaigns.

Digital & Retail Strategy The company's tech stack includes ecommerce tools like Shopify and digital marketing platforms, providing avenues for personalized marketing, direct sales, and expansion of online channels to boost revenue streams.

Rule Breaker Snacks Tech Stack

Rule Breaker Snacks uses 8 technology products and services including TrackJS, Shopify, Swiper, and more. Explore Rule Breaker Snacks's tech stack below.

  • TrackJS
    Analytics
  • Shopify
    E-commerce
  • Swiper
    Javascript Libraries
  • Smile
    Loyalty And Gamification
  • Venmo
    Payment Processing
  • Apple Pay
    Payment Processing
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Rule Breaker Snacks's Email Address Formats

Rule Breaker Snacks uses at least 1 format(s):
Rule Breaker Snacks Email FormatsExamplePercentage
First@rulebreakersnacks.comJohn@rulebreakersnacks.com
43%
FirstL@rulebreakersnacks.comJohnD@rulebreakersnacks.com
7%
First@rulebreakersnacks.comJohn@rulebreakersnacks.com
43%
FirstL@rulebreakersnacks.comJohnD@rulebreakersnacks.com
7%

Frequently Asked Questions

What is Rule Breaker Snacks's official website and social media links?

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Rule Breaker Snacks's official website is rulebreakersnacks.com and has social profiles on LinkedInCrunchbase.

What is Rule Breaker Snacks's NAICS code?

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Rule Breaker Snacks's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Rule Breaker Snacks have currently?

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As of December 2025, Rule Breaker Snacks has approximately 8 employees across 1 continents, including North America. Key team members include Chief Operating Officer: J. C.Founder & Ceo: N. K.Director Of Marketing: P. O. K.. Explore Rule Breaker Snacks's employee directory with LeadIQ.

What industry does Rule Breaker Snacks belong to?

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Rule Breaker Snacks operates in the Food and Beverage Services industry.

What technology does Rule Breaker Snacks use?

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Rule Breaker Snacks's tech stack includes TrackJSShopifySwiperSmileVenmoApple PayGoogle Tag ManagerFacebook.

What is Rule Breaker Snacks's email format?

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Rule Breaker Snacks's email format typically follows the pattern of First@rulebreakersnacks.com. Find more Rule Breaker Snacks email formats with LeadIQ.

Rule Breaker Snacks

Food and Beverage ServicesNew York, United States2-10 Employees

We’ve got Snack Time Solved with soft-baked brownies and blondies that are vegan, certified gluten-free, Kosher, non-GMO and free from the top eleven food allergens: Peanuts, Tree Nuts, Dairy, Eggs, Soy, Sesame, Coconut, Mustard, Fish, Shellfish, Wheat/Gluten. Rule Breaker Snacks start with chickpeas (they are the first ingredient) so they're packed with protein and fiber, have less sugar and are deliciously guilt-free. With premium, clean ingredients, they are a snack you can feel good about eating and sharing with your family - and they are a lot of fun to eat! They’re perfect for tossing in a lunchbox, grabbing on-the-go, stashing in an office drawer or gym bag.

MISSION
Rule Breaker Snacks makes it easier and more enjoyable to eat better for us and the planet.  Snack Time Solved.

FOUNDER’S STORY
The original bean-based brownies and blondies known today as Rule Breaker Snacks were baked right in the home kitchen of founder Nancy Kalish, a health coach and former health journalist with a serious sweet tooth, looking for better-tasting, better-for-you sweet treats. They quickly became a favorite with family and friends and then found success with small independent retailers. Today, Rule Breaker Snacks are available in thousands of retail locations nationwide as well as through online, specialty, foodservice, and retail channels. For more information and to stay up-to-date with Rule Breaker Snacks, visit rulebreakersnacks.com and follow us on social media.

Section iconCompany Overview

NAICS Code
722 - Food Services and Drinking Places
Employees
2-10

Section iconFunding & Financials

  • $1M$10M

    Rule Breaker Snacks's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Rule Breaker Snacks's revenue is estimated to be in the range of $1M$10M

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