Rupiah Cepat
Financial ServicesJakarta, Indonesia51-200 Employees
Rupiah Cepat is a Jakarta-based financial services company that provides online microloans to Indonesian consumers. It uses data-driven methods to assess creditworthiness and speed up loan approvals, enabling quick disbursement to borrowers' bank accounts. Borrowers can apply on mobile devices and typically receive approval within minutes. The service targets mobile-active Indonesian borrowers seeking small loans for discretionary spending, including those underserved by traditional lenders due to data gaps and inefficiencies. The company operates under Indonesian regulation and is licensed and supervised by the Financial Services Authority (OJK) in line with Regulation No. 77/POJK.01/2016. The Rupiah Cepat app has been downloaded by more than 12 million users and sees about 280,000 daily active users, indicating broad consumer use.