Strategic partnerships Rushmore Electric operates as a wholesale provider for eight rural cooperatives and relies on Basin Electric for the majority of its power. This presents a sales opportunity to engage with Basin Electric or other supply chain partners to introduce complementary services such as advanced grid analytics, demand response programs, or energy management solutions that can benefit all eight member co-ops.

Engineering services Rushmore Engineering supports transmission and distribution planning and technical assistance. Sales teams can target this division with grid modernization offerings, SCADA and telemetry upgrades, substations monitoring, fault detection, and engineering software tools that improve reliability and reduce operating costs.

Communications infrastructure Rushmore Communications maintains radio, wireless networks, and computer systems for public safety and co-ops. Opportunities exist to upsell cybersecurity, network modernization, remote monitoring, and disaster recovery solutions, as well as managed IT services for mission-critical communications.

Financial services Rushmore Electric Federal Credit Union supports employees and directors with financial planning. Consider cross-selling employee-centric financial products, member discounts, or fintech partnerships that enhance employee recruitment and retention while offering value-added services to co-op staff.

Sustainability and compliance As a reseller and distributor close to Basin Electric’s diverse generation mix (coal, gas, renewables, nuclear), Rushmore faces transition opportunities and regulatory considerations. This creates a sales opening for energy efficiency programs, renewable integration services, and compliance-focused software that helps the co-ops manage emissions reporting, procurement, and grid reliability in a changing energy landscape.