Insights

Growth momentum Despite a small team size, Rusty Lake is expanding with ongoing development of Servant of the Lake and multiple recent updates, signaling a strong pipeline of new releases and potential upsell opportunities for tools, services, or publishing partnerships.

New IP expansion Active development and announced launch date for Servant of the Lake indicate a strategic push into larger, narrative-driven adventure games, presenting opportunities for middleware, analytics, localization, and live-ops support as they scale.

Unity modernization Recent fully ported Unity demo and updated UI UX for the main menu show commitment to modern engine capabilities, suggesting needs for performance optimization, cross-platform QA, art assets tooling, and UX/interaction design partnerships.

Marketing agility Regular blog updates and participation in events reflect an active consumer-facing marketing approach, opening doors for collaboration on analytics, CRM, community management, and content production services to accelerate reach.

Revenue potential Reported annual revenue in the low to mid multi-million range with a lean employee base implies high-margin opportunities for selective enterprise tools, licensing, or bespoke services that scale with growth without bloating headcount.

Similar companies to Rusty Lake

Rusty Lake Tech Stack

Rusty Lake uses 8 technology products and services including iCIMS, gstatic.com, WordPress, and more. Explore Rusty Lake's tech stack below.

Media & News

Rusty Lake's Email Address Formats

Rusty Lake uses at least 3 email formats:
Rusty Lake Email FormatsExamplePercentage
First@rustylake.comJohn@rustylake.com
70%
LastF@rustylake.comDoeJ@rustylake.com
20%
First.Last@rustylake.comJohn.Doe@rustylake.com
10%

Frequently Asked Questions

What is Rusty Lake's official website and social media links?

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Rusty Lake's official website is rustylake.com and has social profiles on LinkedIn.

How much revenue does Rusty Lake generate?

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As of August 2026, Rusty Lake's annual revenue is estimated to be $1M - $10M.

What is Rusty Lake's NAICS code?

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Rusty Lake's NAICS code is 5112 - Software Publishers.

How many employees does Rusty Lake have currently?

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As of August 2026, Rusty Lake has approximately 11 employees across 3 continents, including Europe, Asia and North America. Key team members include Co-Founder: R. R., Senior Community Manager: A. B. and Junior Community Manager: D. V. Explore Rusty Lake's employee directory with LeadIQ.

What industry does Rusty Lake belong to?

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Rusty Lake operates in the Computer Games industry.

What technology does Rusty Lake use?

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Rusty Lake's tech stack includes iCIMS, gstatic.com, WordPress, Mailchimp, Vercel, PHP, UIKit and Piwik PRO Core.

What is Rusty Lake's email format?

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Rusty Lake's email format typically follows the pattern of First@rustylake.com. Find more Rusty Lake email formats with LeadIQ.

When was Rusty Lake founded?

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Rusty Lake was founded in 2015.
Rusty Lake logo

Rusty Lake

Computer GamesNorth Holland, Netherlands11-50 Employees

Rusty Lake is a small- to mid-sized game developer based in Amsterdam, North Holland, Netherlands, specializing in narrative puzzle and adventure titles. The studio is known for the Cube Escape series and the award-winning Rusty Lake adventures, which blend atmospheric storytelling with puzzle-driven gameplay. It has also released alternate reality game experiences, such as The White Door in 2025. 

In 2026 the Servant of the Lake project grew in scope, with the developers describing it as one of their largest games in recent years, and they announced a release date of August 13, 2026. A mobile version of the Servant of the Lake demo was released for iOS and Android, and the company delivered updates including a fully ported Unity build and a refreshed Main Menu UI/UX with new sound elements. The company operates within the computer games industry and participates in industry events to showcase its work.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Founded
2015
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Rusty Lake's revenue is estimated to be in the range of $1M - $10M

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