Member Marketing Leverage the chamber's 600-member network and its regular communications to offer targeted marketing opportunities, sponsorships, and premium directory placements to member businesses, supported by analytics from Google Analytics and Mailchimp campaigns.

Event Partnerships Capitalize on event history such as Hidden Jewel Awards and local festivals by providing end-to-end event tech, ticketing, sponsorship management, and data collection services to improve attendee experience and create new revenue streams.

Advocacy Services Offer advocacy and policy intelligence services to help members navigate local taxation and legislation, leveraging the chamber's role as a spokesperson and monitor of governmental issues to sell subscriptions to regulatory updates and public affairs dashboards.

Digital Transformation Propose a digital transformation package for member businesses, leveraging the chamber's existing tech stack (Mailchimp, Google Analytics, Oracle, Microsoft, Python) to deliver CRM, marketing automation, and business analytics training and solutions.

Growth Partnerships Develop local growth partnerships by coordinating with city economic development, Destination Salem, and related organizations to co-brand programs and cross-sell memberships, expanding reach beyond Salem and tapping into regional tourism and business growth opportunities.