Growth potential Target mid-sized healthcare technology firms with revenue in the low to mid millions and a focus on fixed income analytics to align with Samaritan Care Hospice's software development expertise.

Strategic partnerships Leverage cross-border collaboration opportunities evidenced by RAKEZ and THi partnerships to propose joint ventures, channel partnerships, or co-development projects in high-tech and smart manufacturing for healthcare data tools.

Cloud optimization Offer cloud-native security, scalability, and analytics enhancements on AWS to support fixed income analysis platforms, improving performance, compliance, and time-to-value for customers with sizable data workloads.

Analytics expansion Position advanced analytics and reporting capabilities (e.g., dashboards, GA/Tag Manager-driven insights) as value-adds to differentiate from competitors and upsell to existing clients in finance-centric health tech ecosystems.

Governance focus Highlight strong data governance, security tooling (1Password) and UX via Experience Cloud integrations to address regulatory concerns and win deals where security and usability are critical.