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Wholesale Import and ExportEngland, United Kingdom51-200 Employees
Sambro is a mid-sized wholesale toy company based in Manchester, England, focused on the import and export of toys. Its product portfolio includes branded and licensed lines across soft toys, arts and crafts, and outdoor toys, with continued expansion into stationery and collectibles. The company develops and launches new ranges tied to licensed properties, such as SpongeBob SquarePants and Gabby's Dollhouse, and pursues diversified formats. In 2024, Sambro was acquired by HTI Group and became part of HTI Toys, a move described as establishing the UK’s largest independent toy manufacturer. The acquisition places Sambro within a broader portfolio of toy brands and aligns its activities with HTI’s wholesale distribution network in the UK and EU.