Recent acquisitions Samworth Brothers' acquisition of Real Wrap Co presents opportunities to cross-sell their products to a wider customer base and expand market reach.
Strategic partnerships Collaborations with companies like General Mills and Old El Paso open doors for joint marketing efforts, co-branded products, and leveraging each other's distribution networks for increased sales.
Leadership changes The appointment of Simon Wookey as chief executive provides a chance to introduce new product strategies, enhance brand visibility, and drive sales growth under fresh leadership.
Community initiatives Partnerships with entities like Leicester Tigers indicate a commitment to local communities, offering avenues to engage with consumers, boost brand loyalty, and drive sales through cause-related marketing.
Expansion opportunities With a diverse range of consumer brands including Ginsters, Soreen, and Higgidy, Samworth Brothers has the potential to explore new markets, introduce product innovations, and increase sales through brand differentiation and market segmentation.
Samworth Brothers uses 8 technology products and services including SAP, Microsoft 365, Microsoft Outlook, and more. Explore Samworth Brothers's tech stack below.
| Samworth Brothers Email Formats | Percentage |
| First.Last@samworthbrothers.co.uk | 92% |
| FirstLast@samworthbrothers.co.uk | 6% |
| First.Middle@samworthbrothers.co.uk | 1% |
| FirLast@samworthbrothers.co.uk | 1% |
Food and Beverage ServicesMelton Mowbray, United Kingdom5001-10000 Employees
At Samworth Brothers our business is food with our quality chilled and ambient products enjoyed by millions of people across the UK every day. We employ over 10,500 people operating from well invested and modern food manufacturing sites. Our consumer brands include the No 1 Cornish pasty favourite, Ginsters, the iconic malt loaf, Soreen, the West Cornwall Pasty Co, Dickinson & Morris and Higgidy.
Company Overview
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Funding & FinancialsSamworth Brothers's revenue is in the range of $1B
Funding & FinancialsSamworth Brothers's revenue is in the range of $1B
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