Digital Pension Platform SanlamAllianz Kenya has recently launched the Akiba Plus digital pension platform, enabling clients to start saving securely with small contributions, opening opportunities to engage with digitally-savvy savers and expand the customer base for retirement products.

Growing Market Presence With a revenue estimate between 25 and 50 million USD and a focus on life and general insurance, the company is positioned to increase market penetration in Kenya, especially among middle-income households seeking comprehensive insurance and savings solutions.

Technology Adoption SanlamAllianz utilizes modern tech stacks including AWS, PWA, and WordPress, indicating openness to digital transformation. This presents opportunities to offer innovative, tech-driven insurance services or partner on digital marketing and customer engagement strategies.

Focus on Financial Inclusion The recent launch of low-entry savings products like Akiba Plus suggests a strategy to attract new, possibly underserved, customer segments, highlighting potential sales opportunities in affordable insurance and micro-savings plans.

Sustainable Growth Potential With a dedicated ethos of creating lasting value and strong leadership in wealth protection, SanlamAllianz is positioned for sustained growth, making it a promising partner for joint initiatives in insurance innovation, financial education, and customer retention programs.