Insights

Growth and Expansion Opportunities SB Hotels is rapidly expanding its portfolio with a new 4-star superior hotel in Sant Feliu de Llobregat, positioning itself as a leading player in the Barcelona metropolitan area with one of the largest room counts. This growth provides opportunities for technology providers, service partnerships, and suppliers looking to establish early relationships in a fast-growing hotel chain.

Strong Sustainability Focus The company has earned ISO 14001 certification and promotes sustainability initiatives through programs like #welovegreen, highlighting a commitment to environmentally responsible operations. Suppliers offering eco-friendly products and sustainability-focused services could find strategic alignment with SB Hotels’ values.

Targeting MICE and Urban Markets Strategically located near key MICE centers and transport hubs in Barcelona and Madrid, SB Hotels attracts business travelers and event organizers. This presents sales opportunities in event technology, conference services, and corporate travel solutions aimed at high-volume, urban clientele.

Tech-Driven Customer Engagement With an active digital presence and modern tech stack including social media pixels, Google Tag Manager, and AWS infrastructure, SB Hotels emphasizes online marketing and customer data analysis. Tech vendors specializing in digital marketing, analytics, and guest experience personalization can leverage this data-driven approach.

Quality and Brand Standardization Holding ISO 9001 quality certification and operating a diverse portfolio of branded hotels across key cities, SB Hotels prioritizes service excellence. This openness to standardized quality processes encourages collaboration with service providers, amenities providers, and upgrade teknologi, to maintain competitive service levels and enhance guest satisfaction.

SB Hotels Tech Stack

SB Hotels uses 8 technology products and services including Facebook Pixel, TikTok Pixel, Amazon Web Services, and more. Explore SB Hotels's tech stack below.

  • Facebook Pixel
    Analytics
  • TikTok Pixel
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • JSON-LD
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Swiper
    Javascript Libraries
  • Yoast SEO
    Search Engines
  • Google Tag Manager
    Tag Management

SB Hotels's Email Address Formats

SB Hotels uses at least 2 format(s):
SB Hotels Email FormatsExamplePercentage
FLast@sbhotels.esJDoe@sbhotels.es
56%
FirstLa@sbhotels.esJohnDo@sbhotels.es
19%
L.First@sbhotels.esD.John@sbhotels.es
6%
First.L@sbhotels.esJohn.D@sbhotels.es
4%
First.Last@sbhotels.esJohn.Doe@sbhotels.es
3%
FirstLast@sbhotels.esJohnDoe@sbhotels.es
4%
FMLast@sbhotels.esJMDoe@sbhotels.es
2%
FirstMiddleLa@sbhotels.esJohnMichaelDo@sbhotels.es
2%
F_Last@sbhotels.esJ_Doe@sbhotels.es
2%
FirstL@sbhotels.esJohnD@sbhotels.es
2%

Frequently Asked Questions

Where is SB Hotels's headquarters located?

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SB Hotels's main headquarters is located at 9-11 Plaça Europa Planta 24 L'hospitalet de Llobregat, Catalonia 08908 Spain. The company has employees across 4 continents, including EuropeSouth AmericaAsia.

What is SB Hotels's phone number?

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You can contact SB Hotels's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SB Hotels's official website and social media links?

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SB Hotels's official website is sb-hotels.com and has social profiles on LinkedIn.

What is SB Hotels's NAICS code?

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SB Hotels's NAICS code is 7211 - Traveler Accommodation.

How many employees does SB Hotels have currently?

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As of February 2026, SB Hotels has approximately 241 employees across 4 continents, including EuropeSouth AmericaAsia. Key team members include Cio | It Director - Sb Hotels · El Nacional Bcn · Sb Immobiliaria: J. P.Director Of Marketing & Communications | Cmo: S. C.Director De Expansión: G. G.. Explore SB Hotels's employee directory with LeadIQ.

What industry does SB Hotels belong to?

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SB Hotels operates in the Hospitality industry.

What technology does SB Hotels use?

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SB Hotels's tech stack includes Facebook PixelTikTok PixelAmazon Web ServicesJSON-LDjQuerySwiperYoast SEOGoogle Tag Manager.

What is SB Hotels's email format?

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SB Hotels's email format typically follows the pattern of FLast@sbhotels.es. Find more SB Hotels email formats with LeadIQ.

When was SB Hotels founded?

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SB Hotels was founded in 1988.

SB Hotels

HospitalityCatalonia, Spain201-500 Employees

At SB Hotels, with more than 30 years of experience in the sector, we have 9 hotels -and a 10th under construction- located in Barcelona, Tarragona, Tierras del Ebro and Madrid. 

The leitmotif of our hotel chain is the Mediterranean Urban Concept. Hotels that are characterised by customer service, gastronomy and a Mediterranean lifestyle, without giving up the benefits of an urban hotel and being located in a strategic position. 

Currently, we are offering 1,702 rooms to the market divided into assets of 3 *, 4 * and 4 * superior. 

The imminent construction of our 10th hotel in Sant Feliu de Llobregat will make us one of the companies with the most rooms available in the Barcelona metropolitan area. 

The locations of our hotels give us outstanding proximity to the nerve centres of the MICE sector, as well as having quick access to the main access points and transport routes in Barcelona and Madrid. 

 SB Hotels is a project with soul. The values of our team stand out for honesty, humility, enthusiasm, involvement, transparency, respect and customer orientation. Continuous instruction, training for versatility and the possibilities of projecting a professional career -both vertical and horizontal- are some of our HR pillars. 

We also have awareness programs such as #welovegreen where we work on all the aspects that can have an impact on sustainability and #welovesports where we promote day to day healthy practices. 

SB Hotels also has 2 quality seals: ISO 9001 and ISO 14001 that endorse our work in quality management and in environmental and energy management. 

 Our hotels:

• 	Barcelona: SB Diagonal Zero 4 * Sup, SB Glow 4 * Sup, SB Icaria 4 *, SB Plaza Europa 4*, SB BCN Events 4 * Sup 

• 	Tarragona: SB Ciutat de Tarragona 4 *, SB Express Tarragona 3 * 

• 	Tierras del Ebro: SB Corona Tortosa 4 * 

• 	Madrid: SB Express Madrid Norte 3 * 

New opening: 

• 	Barcelona: SB Sant Feliu 4 * Sup 

  Welcome to SB Hotels! 

www.sbhotels.com/en

Section iconCompany Overview

Headquarters
9-11 Plaça Europa Planta 24 L'hospitalet de Llobregat, Catalonia 08908 Spain
Phone number
NAICS Code
7211 - Traveler Accommodation
Founded
1988
Employees
201-500

Section iconFunding & Financials

  • $100M$250M

    SB Hotels's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    SB Hotels's revenue is estimated to be in the range of $100M$250M

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