Scanalytics Inc.

Software DevelopmentWisconsin, United States2-10 Employees

Scanalytics Inc. develops an easy-to-install smart flooring system that turns physical spaces into intelligent environments by using underlayment sensors to measure foot traffic. The resulting data helps organizations optimize space utilization, scheduling, safety, and operational costs, while also supporting insights into customer behavior and engagement with displays and products. The company serves a range of commercial settings, including smart buildings, retail locations, trade shows, senior living, education centers, and entertainment venues, enabling clients to improve traffic flow, measure conversion, and tailor on-site experiences. Based in Madison, Wisconsin, Scanalytics operates in the software development sector and emphasizes non-invasive data collection that records entry counts, movement patterns, and time spent with specific displays or personnel. A privately held firm, it has pursued collaborations and visibility through industry events and partnerships in recent years, including integrations with flooring and building materials providers.

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