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Insights

Parenting Media Market Dominance Scary Mommy is the largest parenting media brand in the U.S., with a strong presence among millennial moms and a monthly reach of over 100 million people on social platforms. This extensive audience base presents a significant sales opportunity for companies targeting mothers and families.

Strategic Partnerships with Major Brands Scary Mommy has forged partnerships with major brands like Geico and Huggies, leveraging its influence to create innovative content and marketing campaigns. Collaborating with Scary Mommy provides an avenue for businesses to tap into its engaged audience and drive sales through creative initiatives.

Recent Acquisition and Relaunch Scary Mommy's acquisition of Some Spider Inc. for $150 million in 2021 and its subsequent relaunch by Bustle present a fresh opportunity for sales engagements. The revitalization of the brand under new ownership opens doors for businesses to explore advertising, sponsored content, and partnership possibilities with the revamped platform.

Tech-Savvy Digital Infrastructure With a robust tech stack including Chartbeat, comScore, and Amazon Web Services, Scary Mommy operates on a sophisticated digital infrastructure. Businesses offering tech solutions or services can capitalize on this by showcasing how their products can complement or enhance Scary Mommy's existing technological ecosystem.

Focus on Socially Relevant Content Scary Mommy's initiatives such as hosting discussions on COVID-19 vaccines and launching non-dairy products reflective of contemporary consumer trends demonstrate its commitment to socially relevant content. Companies aligning their products or services with current social issues can potentially forge partnerships with Scary Mommy to drive sales among its socially conscious audience.

Similar companies to Scary Mommy

Scary Mommy Tech Stack

Scary Mommy uses 8 technology products and services including Chartbeat, comScore, Google Font API, and more. Explore Scary Mommy's tech stack below.

  • Chartbeat
    Analytics
  • comScore
    Analytics
  • Google Font API
    Font Scripts
  • JavaScript InfoVis Toolkit
    Javascript Graphics
  • Amazon Web Services
    Platform As A Service
  • Yoast SEO
    Search Engines
  • Outbrain
    Widgets
  • ShareThis
    Widgets

Scary Mommy's Email Address Formats

Scary Mommy uses at least 1 format(s):
Scary Mommy Email FormatsExamplePercentage
First@scarymommy.comJohn@scarymommy.com
51%
First.Last@scarymommy.comJohn.Doe@scarymommy.com
27%
FLast@scarymommy.comJDoe@scarymommy.com
11%
FirstLast@scarymommy.comJohnDoe@scarymommy.com
11%

Frequently Asked Questions

Where is Scary Mommy's headquarters located?

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Scary Mommy's main headquarters is located at 20 W. 22nd Street 3rd Floor New York, New York 10010 US. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is Scary Mommy's phone number?

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You can contact Scary Mommy's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Scary Mommy's official website and social media links?

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Scary Mommy's official website is scarymommy.com and has social profiles on LinkedIn.

How much revenue does Scary Mommy generate?

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As of August 2024, Scary Mommy's annual revenue reached $35M.

What is Scary Mommy's SIC code?

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Scary Mommy's SIC code is 7389 - Business Services, Not Elsewhere Classified.

How many employees does Scary Mommy have currently?

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As of August 2024, Scary Mommy has approximately 56 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Sales Manager: D. D.Former Senior Editor Scary Mommy: J. W.Staff Writer: C. A.. Explore Scary Mommy's employee directory with LeadIQ.

What industry does Scary Mommy belong to?

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Scary Mommy operates in the Online Audio and Video Media industry.

What technology does Scary Mommy use?

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Scary Mommy's tech stack includes ChartbeatcomScoreGoogle Font APIJavaScript InfoVis ToolkitAmazon Web ServicesYoast SEOOutbrainShareThis.

What is Scary Mommy's email format?

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Scary Mommy's email format typically follows the pattern of . Find more Scary Mommy email formats with LeadIQ.

When was Scary Mommy founded?

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Scary Mommy was founded in 2014.
Scary Mommy

Scary Mommy

Online Audio and Video MediaNew York, United States51-200 Employees

Scary Mommy is the biggest parenting media brands in the U.S., especially popular among millennial moms and regularly reaching over 100 million people each month on social alone. Millions of unique women, united by motherhood. 

Scary Mommy is part of Some Spider, a digital media & entertainment company backed by Marc Lore and Vinit Bharara and led by a team that includes the former co-founder of Diapers.com (sold to Amazon), the head of digital at The New York Times and the Entertainment Industry Manager at Facebook.

Section iconCompany Overview

Headquarters
20 W. 22nd Street 3rd Floor New York, New York 10010 US
Phone number
SIC Code
7389 - Business Services, Not Elsewhere Classified
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $10M$50M

    Scary Mommy's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Scary Mommy's revenue is in the range of $10M$50M

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