Store Expansion Strategy Scheels has been actively expanding its store locations, creating new opportunities for strategic partnerships and product placements. Sales development representatives can leverage these new store openings to pitch exclusive deals and promotions to drive sales growth.
Diverse Partnership Network By partnering with a variety of companies like Bakcou, Anaconda Hills, and Isringhausen, Scheels showcases a commitment to offering unique products and experiences. Sales professionals can explore collaborations with these partners to access new customer segments and boost sales.
Technology Integration Focus Utilizing a tech stack that includes Google Cloud, Adobe Dynamic Media Classic, and more, Scheels demonstrates a forward-thinking approach to retail. Sales development representatives can highlight the company's tech-savvy image to attract customers looking for innovative shopping experiences.
Outdoor Enthusiast Market Focus With partnerships in hunting, eBikes, and outdoor sports, Scheels clearly targets the outdoor enthusiast market. Sales professionals can tailor their pitches to showcase products that resonate with this specific customer segment, maximizing sales opportunities.
Competitive Market Position In a competitive landscape with retailers like DICK'S Sporting Goods and REI, Scheels' revenue and expansion demonstrate its strong market position. Sales development representatives can use this information to emphasize Scheels' credibility and reliability when pitching to potential clients.