Insights

Sustainability Focus REI's strong commitment to sustainable business practices and environmental stewardship presents an opportunity to attract eco-conscious customers looking to support brands with a green agenda.

Outdoor Experience Expertise With a legacy dating back to 1938 and a focus on outdoor experiences, REI holds a unique position to target customers seeking high-quality gear, expert advice, and memorable adventures in the wild.

Real-Time Payment Solutions Market Recent industry news suggests a growing market for real-time payment solutions. Leveraging this trend could open doors for REI to offer innovative payment options and enhance customer experience.

Market Trends & Analysis Opportunities Insights into global real-time payments growth and market dynamics provide REI with valuable data to strategize expansion and tailor offerings to align with evolving payment preferences.

Collaborative Partnerships for Innovation Partnering with tech companies like those in its current tech stack or innovative startups in the airspace industry can lead to collaborative projects that drive innovation and tap into new customer segments.

REI Tech Stack

REI uses 8 technology products and services including Everbridge, Solr, Kronos, and more. Explore REI's tech stack below.

  • Everbridge
    Communication And Collaboration
  • Solr
    Database
  • Kronos
    Human Resource Management System
  • jQuery UI
    Javascript Libraries
  • Slick
    Javascript Libraries
  • jQuery Migrate
    Javascript Libraries
  • Blue Yonder
    Marketing
  • Hadoop
    Programming Languages

Media & News

REI's Email Address Formats

REI uses at least 1 format(s):
REI Email FormatsExamplePercentage
FLast@rei.comJDoe@rei.com
84%
FirstLast@rei.comJohnDoe@rei.com
10%
First.Last@rei.comJohn.Doe@rei.com
5%
FiLast@rei.comJoDoe@rei.com
1%

Frequently Asked Questions

Where is REI's headquarters located?

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REI's main headquarters is located at Seattle, 98101 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is REI's phone number?

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You can contact REI's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is REI's stock symbol?

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REI is a publicly traded company; the company's stock symbol is RTP.

What is REI's official website and social media links?

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REI's official website is rei.com and has social profiles on LinkedIn.

How much revenue does REI generate?

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As of April 2025, REI's annual revenue reached $501B.

How many employees does REI have currently?

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As of April 2025, REI has approximately 10K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer And Member Of The Board: J. A. Q.Chief Executive Officer: H. R.Chief Executive Officer: B. R.. Explore REI's employee directory with LeadIQ.

What industry does REI belong to?

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REI operates in the Retail industry.

What technology does REI use?

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REI's tech stack includes EverbridgeSolrKronosjQuery UISlickjQuery MigrateBlue YonderHadoop.

What is REI's email format?

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REI's email format typically follows the pattern of . Find more REI email formats with LeadIQ.

When was REI founded?

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REI was founded in 1938.
REI

REI

RetailSeattle, United States10001+ Employees

At Recreational Equipment, Inc. (REI), we exist to inspire and enable life outside for everyone. 

We believe that it’s in the wild, untamed and natural places that we find our best selves, so our purpose is to awaken a lifelong love of the outdoors, for all.

Since 1938, we have been your local outdoor co-op, working to help you experience the transformational power of nature. We bring you top-quality gear and apparel, expert advice, rental equipment, inspiring stories of life outside and outdoor experiences to enjoy alone or share with your friends and family. And because we have no shareholders, with every purchase you make with REI, you are choosing to steward the outdoors, support sustainable business and help the fight for life outside.

So whether you’re new to the outdoors or a seasoned pro, we hope you’ll join us.

Section iconCompany Overview

Headquarters
Seattle, 98101 US
Phone number
Website
rei.com
Stock Symbol
RTP
Founded
1938
Employees
10001+

Section iconFunding & Financials

  • $1B

    REI's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    REI's revenue is in the range of $1B

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