Established Local Presence With a history dating back to 1930 and serving Minnesota and Western Wisconsin, Scherer Brothers Lumber has a strong regional presence and loyal customer base, presenting opportunities to expand its service offerings with innovative building solutions.

Family-Owned Credibility As a third-generation family-owned business, Scherer Brothers emphasizes tradition and trust, which can be leveraged to promote premium or customized building products and to build long-term supplier relationships.

Digital Infrastructure Utilizing platforms like Shopify and Google Cloud indicates a commitment to digital sales channels, offering potential to introduce new tech-enabled products or enhance online customer engagement and ordering experiences.

Revenue Scale Generating between $100 million and $1 billion in revenue places Scherer Brothers among sizable building material suppliers, suggesting opportunities for upselling advanced building technologies or integrated project management services.

Industry Positioning Serving both professionals and homeowners in a niche regional market, Scherer Brothers is well-positioned to capitalize on growing demand for sustainable and energy-efficient building materials by expanding its product range in eco-friendly solutions.