Insights

Targeted School Markets School Family Media's platforms, TeacherLists and PTO Today, provide direct access to a large network of schools, teachers, and PTO/PTA groups across the United States, creating prime opportunities for brands to reach educational communities through targeted marketing and sponsored content.

Parent Engagement Platform With a focus on parent-facing digital solutions that simplify back-to-school shopping and community building, there are opportunities to offer products and services that enhance parental engagement, time-saving tools, or educational resources tied to school supply lists and PTO activities.

National Reach and Digital Integration The company’s integration of supply lists into in-store and e-commerce environments presents sales opportunities for retail brands and suppliers wanting to connect with busy parents at critical shopping moments during the back-to-school season.

Community and Brand Partnerships Partnerships like with the National Association of Music Parents demonstrate opportunities for collaborative marketing initiatives, co-branded events, or sponsorships targeting specific interest groups within the school ecosystem to increase brand visibility and engagement.

Growing Revenue Potential With an estimated annual revenue between $50 million and $100 million and a strong niche presence in the educational market, there is significant growth potential for vendors offering educational supplies, communication tools, or community-building solutions tailored to schools and parent groups.

Similar companies to School Family Media® | TeacherLists™ | PTO Today®

School Family Media® | TeacherLists™ | PTO Today® Tech Stack

School Family Media® | TeacherLists™ | PTO Today® uses 8 technology products and services including HubSpot Analytics, jQuery CDN, Cloudflare, and more. Explore School Family Media® | TeacherLists™ | PTO Today®'s tech stack below.

  • HubSpot Analytics
    Analytics
  • jQuery CDN
    Content Delivery Network
  • Cloudflare
    Content Management System
  • oEmbed
    Dev Tools
  • jQuery
    Javascript Libraries
  • FancyBox
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Twitter
    Widgets

School Family Media® | TeacherLists™ | PTO Today®'s Email Address Formats

School Family Media® | TeacherLists™ | PTO Today® uses at least 1 format(s):
School Family Media® | TeacherLists™ | PTO Today® Email FormatsExamplePercentage
FLast@schoolfamilymedia.comJDoe@schoolfamilymedia.com
90%
Last@schoolfamilymedia.comDoe@schoolfamilymedia.com
6%
First.Last@schoolfamilymedia.comJohn.Doe@schoolfamilymedia.com
2%
FirstLast@schoolfamilymedia.comJohnDoe@schoolfamilymedia.com
2%

Frequently Asked Questions

Where is School Family Media® | TeacherLists™ | PTO Today®'s headquarters located?

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School Family Media® | TeacherLists™ | PTO Today®'s main headquarters is located at 100 Stonewall Boulevard Suite 3 Wrentham, Massachusetts 02093 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is School Family Media® | TeacherLists™ | PTO Today®'s phone number?

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You can contact School Family Media® | TeacherLists™ | PTO Today®'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is School Family Media® | TeacherLists™ | PTO Today®'s official website and social media links?

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School Family Media® | TeacherLists™ | PTO Today®'s official website is schoolfamilymedia.com and has social profiles on LinkedIn.

How much revenue does School Family Media® | TeacherLists™ | PTO Today® generate?

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As of March 2026, School Family Media® | TeacherLists™ | PTO Today®'s annual revenue is estimated to be $5.5M.

What is School Family Media® | TeacherLists™ | PTO Today®'s SIC code NAICS code?

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School Family Media® | TeacherLists™ | PTO Today®'s SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does School Family Media® | TeacherLists™ | PTO Today® have currently?

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As of March 2026, School Family Media® | TeacherLists™ | PTO Today® has approximately 73 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: C. F.Chief Operating Officer: B. C.Vice President Of Engineering: M. D.. Explore School Family Media® | TeacherLists™ | PTO Today®'s employee directory with LeadIQ.

What industry does School Family Media® | TeacherLists™ | PTO Today® belong to?

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School Family Media® | TeacherLists™ | PTO Today® operates in the Advertising Services industry.

What technology does School Family Media® | TeacherLists™ | PTO Today® use?

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School Family Media® | TeacherLists™ | PTO Today®'s tech stack includes HubSpot AnalyticsjQuery CDNCloudflareoEmbedjQueryFancyBoxHubSpotTwitter.

What is School Family Media® | TeacherLists™ | PTO Today®'s email format?

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School Family Media® | TeacherLists™ | PTO Today®'s email format typically follows the pattern of FLast@schoolfamilymedia.com. Find more School Family Media® | TeacherLists™ | PTO Today® email formats with LeadIQ.

When was School Family Media® | TeacherLists™ | PTO Today® founded?

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School Family Media® | TeacherLists™ | PTO Today® was founded in 1999.

School Family Media® | TeacherLists™ | PTO Today®

Advertising ServicesMassachusetts, United States51-200 Employees

As the back-to-school company, for 20-plus years we’ve helped schools and families kick off back-to-school and have a successful year. TeacherLists and PTO Today, our nationally recognized platforms for school supplies and parent groups, sit at the center of the school community, connecting the world’s top brands with schools, teachers, volunteers, and parents to ensure that everyone can win back-to-school.

TeacherLists is the single national source of verified school supply lists. We make it easier for school administrators and teachers to enter, update, and share supply lists. Our platform accepts school supply lists as any file type, converts every list into a single standardized format, and matches each item to the correct UPC. We help companies get their branded products onto school supply lists and integrate TeacherLists into in-store and e-commerce shopping for our retail partners. Busy parents save time and love the convenience of easily finding and shopping their child’s classroom-specific lists as requested by the teacher.

PTO Today is the leading source of expert advice, ideas, and products for PTO and PTA leaders. Our network of school parent groups build strong school communities through fundraising, family events, and support of teachers. These PTO and PTA groups interact daily with school staff and parents and are the best conduit to reach any school audience at scale. Partners integrate their brands in a smart, contextual way that achieves their marketing objectives and helps parent group leaders engage families and build community.

Section iconCompany Overview

Headquarters
100 Stonewall Boulevard Suite 3 Wrentham, Massachusetts 02093 United States
Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1999
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    School Family Media® | TeacherLists™ | PTO Today®'s revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    School Family Media® | TeacherLists™ | PTO Today®'s revenue is estimated to be in the range of $50M$100M

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