Strategic Partnerships Recently announced collaboration with XiFin to launch radiology research signals opportunities to cross-sell market intelligence, digital marketing platforms, and audience engagement services to radiology and imaging stakeholders.

Imaging Industry Focus Active involvement in medical imaging through events like IMV ServiceTrak Awards and a portfolio of imaging brands presents a doorway to offer enhanced audience reach, brand publishing, and lead generation programs to imaging manufacturers and service providers.

Amplion Platform Amplion’s lead generation and timing signals for pharma and academia can be packaged as a value-add for commercial teams, enabling targeted outreach and faster opportunity conversion.

Integrated Solutions SMG’s end-to-end offerings from market research to media services and market intelligence enable bundled proposals for clients seeking holistic go-to-market programs, increasing average deal size and cross-sell potential.

Acquisition Backbone The Amplion asset acquisition and strong leadership hires in content strategy and editorial roles indicate a growth trajectory and credibility to onboard larger life sciences brands with complex information needs.