SecondCityStyle.com
Writing and EditingUnited States2-10 Employees
SecondCityStyle.com operates as an online magazine in the high-fashion space, produced for and by fashion-conscious women. It publishes weekly and provides daily updates, with content shaped by surveys of Chicago-area women. The publication is led by Editor-in-Chief Lauren Dimet Waters and Managing Editor Carol Calacci. The readership has grown internationally, and to support timely information, the brand launched a companion blog. The organization operates as a small team in the United States within the writing and editing industry. Its editorial approach is grounded in audience feedback collected through surveys, informing both content decisions and design.