Insights

Climate Partnerships Secretly Group’s active sustainability collaborations present a doorway for green-focused services, including carbon accounting, sustainable packaging, and touring efficiency programs. Propose climate pact aligned campaigns and ESG reporting for artists.

Catalog Monetization With The Numero Group and deep catalogs under its umbrella, there are strong opportunities in licensing, sync placements for film/TV, and reissue campaigns. Propose licensing outreach, rights management, and catalog merchandising services.

Global Reach A multi-city and international footprint enables regional licensing, distribution partnerships, and co-marketing in key markets. Propose localized marketing, distribution services, and regional label partnerships to expand catalog reach.

Marketing Tech Current tech stack shows emphasis on social and productivity tools; there is room to offer data-driven marketing and fan engagement services, CRM optimization, and streaming analytics to boost exposure and revenue from artists' catalogs.

Strategic Growth Aligned with renowned artists and a track record of collaborations, Secretly Group is well-positioned for joint ventures, brand partnerships, and preferred vendor relationships in the indie landscape. Propose sponsored content, cross-promotions, and exclusive distribution or label services.

Secretly Group Tech Stack

Secretly Group uses 8 technology products and services including Instagram, Meta, Adobe, and more. Explore Secretly Group's tech stack below.

  • Instagram
    Advertising
  • Meta
    Advertising
  • Adobe
    Audio, Video, Graphics
  • Google Slides
    Communication And Collaboration
  • cdnjs
    Content Delivery Network
  • Microsoft 365
    Email
  • Microsoft
    Miscellaneous
  • Keynote
    Performance

Media & News

Secretly Group's Email Address Formats

Secretly Group uses at least 2 format(s):
Secretly Group Email FormatsExamplePercentage
First@secretlygroup.comJohn@secretlygroup.com
70%
FLast@secretlygroup.comJDoe@secretlygroup.com
12%
First.Last@secretlygroup.comJohn.Doe@secretlygroup.com
10%
Last@secretlygroup.comDoe@secretlygroup.com
8%
First@secretlyservices.comJohn@secretlyservices.com
100%

Frequently Asked Questions

Where is Secretly Group's headquarters located?

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Secretly Group's main headquarters is located at Bloomington, US. The company has employees across 2 continents, including North AmericaEurope.

What is Secretly Group's official website and social media links?

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Secretly Group's official website is secretlygroup.com and has social profiles on LinkedIn.

What is Secretly Group's NAICS code?

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Secretly Group's NAICS code is 71113 - Musical Groups and Artists.

How many employees does Secretly Group have currently?

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As of March 2021, Secretly Group has approximately 85 employees across 2 continents, including North AmericaEurope. Key team members include Chief Financial Officer: V. S.Vp Of A&r: J. C.Managing Director Of Publishing And Sync: K. C.. Explore Secretly Group's employee directory with LeadIQ.

What industry does Secretly Group belong to?

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Secretly Group operates in the Musicians industry.

What technology does Secretly Group use?

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Secretly Group's tech stack includes InstagramMetaAdobeGoogle SlidescdnjsMicrosoft 365MicrosoftKeynote.

What is Secretly Group's email format?

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Secretly Group's email format typically follows the pattern of First@secretlygroup.com. Find more Secretly Group email formats with LeadIQ.

When was Secretly Group founded?

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Secretly Group was founded in 1996.

Secretly Group

MusiciansBloomington, United States51-200 Employees

Secretly Group is an independent music company headquartered in Bloomington, Indiana, with offices in New York, Chicago, Austin, and European capitals London, Paris, and Berlin. It operates four labels—Secretly Canadian, Jagjaguwar, Dead Oceans, and The Numero Group—each managing its own artist rosters and catalogs. The group's rosters span contemporary indie releases and archival material, including Bon Iver, The War on Drugs, Dinosaur Jr., and a catalog of reissues from The Numero Group.

The Numero Group was established in 2003 and joined Secretly Group in 2013. In April 2026, Secretly Group announced a collaboration with Music Declares Emergency and the Music Climate Pact, alongside other independent labels, to support climate initiatives. Overall, the company operates within the independent music industry, providing label leadership and distribution relationships for a diverse range of artists and catalogs.

Section iconCompany Overview

Headquarters
Bloomington, US
NAICS Code
71113 - Musical Groups and Artists
Founded
1996
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Secretly Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Secretly Group's revenue is estimated to be in the range of $50M$100M

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