Large member base Leverage SEIU Local 2015's status as the largest union in California representing over half a million long-term care workers to position enterprise solutions aimed at payroll, benefits administration, training platforms, and caregiver-focused workforce management.

Care industry focus Target long-term care facilities, home care agencies, and assisted living centers connected to the union’s membership for services such as scheduling optimization, compliance tracking, and staff development to improve retention and regulatory alignment.

Funding partnerships Explore partnerships and sponsorship opportunities with education and training initiatives connected to SEIU Local 2015, offering digital learning platforms, credentialing, and program management to expand caregiver education and career pathways.

Tech footprint Utilize awareness of their current tech stack (Cloudflare, Salesforce, MySQL, Pardot) to propose integrated, secure CRM-driven engagement, data analytics, and marketing automation tailored to union members and employer partners.

Growth signals Capitalize on revenue scale and regional influence to offer scalable solutions for member administration, fundraising, event management, and volunteer coordination, aligning with the union’s ongoing expansion and community impact.