Insights

Sustainability Opportunity Sellpy is a leading second-hand marketplace with a strong environmental impact story, presenting a compelling angle for sustainability-focused campaigns, partnerships with eco-friendly brands, and CSR-driven outreach to retailers seeking circular economy narratives.

Expansion Footprint With recent openings and growth in Europe, including Berlin and ongoing multi-country availability, there are openings for cross-border logistics services, localized marketing partnerships, and seller onboarding programs to accelerate regional scale.

Tech Enablement The tech stack and data capabilities (BigQuery, Tableau, Google Cloud) suggest opportunities to offer integrated analytics, marketplace optimization tools, and ad tech partnerships to boost listing performance and user acquisition.

Growth Funding A revenue range of one to ten million USD with a modest funding level indicates room for strategic partnerships, co-marketing deals, and technology investments to scale operations and expand merchandising categories.

Brand Synergy As an H&M subsidiary with past collaborations like Farfetch, Sellpy presents partnership potential with fashion brands and luxury second-hand programs to grow authenticated resale initiatives and influencer-driven campaigns.

Similar companies to Sellpy

Sellpy Tech Stack

Sellpy uses 8 technology products and services including Google Ads, Tableau, Google BigQuery, and more. Explore Sellpy's tech stack below.

Sellpy's Email Address Formats

Sellpy uses at least 4 email formats:
Sellpy Email FormatsExamplePercentage
First.Last@sellpy.seJohn.Doe@sellpy.se
81%
First@sellpy.seJohn@sellpy.se
13%
First.Middle@sellpy.seJohn.Michael@sellpy.se
5%
First.MiddleLast@sellpy.seJohn.MichaelDoe@sellpy.se
1%

Frequently Asked Questions

What is Sellpy's official website and social media links?

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Sellpy's official website is sellpy.se and has social profiles on LinkedIn.

How much revenue does Sellpy generate?

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As of August 2026, Sellpy's annual revenue is estimated to be $1M - $10M.

What is Sellpy's NAICS code?

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Sellpy's NAICS code is 44-45 - Retail Trade.

How many employees does Sellpy have currently?

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As of August 2026, Sellpy has approximately 418 employees across 5 continents, including Europe, North America and Asia. Key team members include Chief Business Development Officer: G. W., Chief Commercial Officer (cco): A. D. and Chief Product Officer: M. F. Explore Sellpy's employee directory with LeadIQ.

What industry does Sellpy belong to?

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Sellpy operates in the Retail industry.

What technology does Sellpy use?

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Sellpy's tech stack includes Google Ads, Tableau, Google BigQuery, Figma, SendGrid, Google Cloud, Intercom and Netlify.

What is Sellpy's email format?

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Sellpy's email format typically follows the pattern of First.Last@sellpy.se. Find more Sellpy email formats with LeadIQ.

How much funding has Sellpy raised to date?

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As of August 2026, Sellpy has raised $15M in funding. The last funding round occurred on Oct 10, 2019.

When was Sellpy founded?

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Sellpy was founded in 2014.
Sellpy logo

Sellpy

RetailStockholm, Sweden201-500 Employees

Sellpy is a Sweden-based retail company that focuses on facilitating the sale and purchase of second-hand items, described as a leading platform in that market and among Sweden's fastest-growing scale-ups. The company is headquartered at 74 Götgatan, Stockholm, Sweden, and has between 201 and 500 employees. Sellpy was acquired by Hennes Mauritz AB (H&M) in 2015. The business operates as an online and service platform for second-hand goods and is expanding internationally, with availability in a growing number of countries. Since its launch, Sellpy has given new life to more than 20 million pre-owned items and saved nearly 150,000 tons of CO2.

Section iconCompany Overview

Website
sellpy.se
NAICS Code
44-45 - Retail Trade
Founded
2014
Employees
201-500

Section iconFunding & Financials

  • $15M

    Sellpy has raised a total of $15M of funding over 5 rounds. Their latest funding round was raised on Oct 10, 2019 as a Corporate Round.

  • $1M - $10M

    Sellpy's revenue is estimated to be in the range of $1M - $10M

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