Insights

Loyalty Program Growth Senheng has recently enhanced its PlusOne Membership program by offering unlimited redemption and personalized rewards, presenting opportunities to cross-sell exclusive electronics and energy-efficient products to engaged, loyal customers.

Energy-Saving Partnerships The company's collaborations with solar brands like Canadian Solar and BSL Eco Energy indicate a growing interest in sustainable energy solutions, providing a potential sales channel for solar panels, energy storage systems, and related eco-friendly products.

Digital Engagement Strategies Senheng employs advanced online tools such as Dynamic Yield and Hotjar to understand customer behavior, which can be leveraged to personalize marketing efforts and promote premium home appliances, smart devices, and lifestyle electronics.

Brand Collaborations Joint campaigns with Laifen and other premium electrical brands like Panasonic suggest an openness to exclusive brand partnerships, opening doors to co-branded product bundles and special promotional events targeting tech-savvy consumers.

Market Positioning As a leading retailer with a diverse product mix and expanding customer loyalty initiatives, Senheng offers strong potential for upselling high-margin appliances, smart home solutions, and eco-conscious electronics to its substantial customer base.

Similar companies to Senheng Electric (KL) Sdn Bhd

Senheng Electric (KL) Sdn Bhd Tech Stack

Senheng Electric (KL) Sdn Bhd uses 8 technology products and services including Google Ads, Woopra, Microsoft PowerPoint, and more. Explore Senheng Electric (KL) Sdn Bhd's tech stack below.

  • Google Ads
    Advertising
  • Woopra
    Analytics
  • Microsoft PowerPoint
    Editors
  • Google Fonts API
    Font Scripts
  • Preact
    Javascript Libraries
  • Appier
    Predictive Analytics
  • X-XSS-Protection
    Security
  • HSTS
    Security

Media & News

Senheng Electric (KL) Sdn Bhd's Email Address Formats

Senheng Electric (KL) Sdn Bhd uses at least 1 format(s):
Senheng Electric (KL) Sdn Bhd Email FormatsExamplePercentage
First.Last@senheng.com.myJohn.Doe@senheng.com.my
62%
FirstLast@senheng.com.myJohnDoe@senheng.com.my
24%
FL@senheng.com.myJD@senheng.com.my
10%
First.Middle@senheng.com.myJohn.Michael@senheng.com.my
4%

Frequently Asked Questions

Where is Senheng Electric (KL) Sdn Bhd's headquarters located?

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Senheng Electric (KL) Sdn Bhd's main headquarters is located at 44B 1st Floor, Jalan Pandan 3/2 Pandan Jaya, Kuala Lumpur 55100, MY. The company has employees across 3 continents, including AsiaNorth AmericaEurope.

What is Senheng Electric (KL) Sdn Bhd's official website and social media links?

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Senheng Electric (KL) Sdn Bhd's official website is senheng.com.my and has social profiles on LinkedIn.

What is Senheng Electric (KL) Sdn Bhd's NAICS code?

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Senheng Electric (KL) Sdn Bhd's NAICS code is 44-45 - Retail Trade.

How many employees does Senheng Electric (KL) Sdn Bhd have currently?

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As of October 2025, Senheng Electric (KL) Sdn Bhd has approximately 1K employees across 3 continents, including AsiaNorth AmericaEurope. Key team members include Chief Technology Officer: S. J.Chief Financial Officer: N. K.Head Of Ecommerce And Digital Marketing: E. T.. Explore Senheng Electric (KL) Sdn Bhd's employee directory with LeadIQ.

What industry does Senheng Electric (KL) Sdn Bhd belong to?

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Senheng Electric (KL) Sdn Bhd operates in the Retail industry.

What technology does Senheng Electric (KL) Sdn Bhd use?

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Senheng Electric (KL) Sdn Bhd's tech stack includes Google AdsWoopraMicrosoft PowerPointGoogle Fonts APIPreactAppierX-XSS-ProtectionHSTS.

What is Senheng Electric (KL) Sdn Bhd's email format?

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Senheng Electric (KL) Sdn Bhd's email format typically follows the pattern of First.Last@senheng.com.my. Find more Senheng Electric (KL) Sdn Bhd email formats with LeadIQ.

When was Senheng Electric (KL) Sdn Bhd founded?

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Senheng Electric (KL) Sdn Bhd was founded in 1989.
Senheng Electric (KL) Sdn Bhd

Senheng Electric (KL) Sdn Bhd

RetailMalaysia1001-5000 Employees

Senheng was first established in 1989 and continuously strives towards its mission to create a better quality of living for customers, employees as well as the society.
 
We endeavour to be an employer of choice that attracts, retains and motivates talented and performance driven people to be part of our dynamic team. As part of our employee value proposition, we ensure that we fulfil aspects of work-life balance, staff engagement, positive working culture, leadership and career development for our employees.
 
At Senheng, we are proud of our three unique culture pillars that motivate our people to strive towards success:
1. Dare To Challenge
2. Integrity
3. Gratitude

We successfully manage the juggling act between work and personal life that are important to our employees in achieving work-life balance. We organize a variety of staff engagement and networking activities to suit employees’ interests such as sports activities, birthday celebrations, movie nights and other CSR activities.
 
We firmly believe in the saying “to win in the marketplace, you must first win in the workplace”. This is why we engage with our employees actively in meaningful ways. We lead, train, develop, understand, care and encourage them, making them feel that they do not just work for a pay cheque or the next promotion, but working towards our organization’s goals and a shared vision.

Our awards:
2015 - Franchise Employer of the Year 2015
2014 - Best Companies to Work for in Asia 2014 from HR Asia
2013 - Best Companies to Work for in Asia 2013 from HR Asia
2012 - Best Franchise Employer-Finalist
2011 - Employer of Choice 2011-Bronze Award

Senheng is now one of the largest electrical chain stores in Malaysia. We provide the best services to our customers and a great working environment for our people. Due to business expansion, we are searching for progressive, dedicated and well-rounded talents with positive work ethics to join our team.

Section iconCompany Overview

Headquarters
44B 1st Floor, Jalan Pandan 3/2 Pandan Jaya, Kuala Lumpur 55100, MY
NAICS Code
44-45 - Retail Trade
Founded
1989
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    Senheng Electric (KL) Sdn Bhd's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Senheng Electric (KL) Sdn Bhd's revenue is estimated to be in the range of $50M$100M

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