Key Personnel Expansion Senté has strengthened its leadership team by appointing experienced professionals like Zubin Meshginpoosh as President and Chief Operational Officer, Ulion (Uli) Riebe as Chief Financial Officer, and Mireille Gillings to its Board of Directors. Leveraging their expertise could open doors for collaborations and sales growth.
Product Portfolio Expansion With the launches of products like Even Tone Mineral Sunscreen and Dermal Repair Body Cream, Senté has diversified its product offerings. Sales teams can capitalize on the expanded product portfolio to cater to a wider range of customer needs and preferences.
Innovative Skincare Science Senté's use of Heparan Sulfate in skincare products sets it apart in the market. Highlighting the innovative science behind the products can attract customers seeking advanced skincare solutions, creating opportunities for targeted sales efforts.
Strategic Digital Presence Through technology tools like Google Analytics, Shopify, and social media engagement, Senté has established a strong digital presence. Sales teams can leverage these platforms to reach a wider audience, drive online sales, and engage effectively with customers.
Competitive Positioning While competing with established brands like Obagi and Dr. Dennis Gross Skincare, Senté's unique product offerings and recent expansions position it as a formidable player in the pharmaceutical manufacturing space. Emphasizing this competitive edge can sway potential customers towards Senté products.