Insights

Market position Sercotel Hotel Group operates a mid-scale urban hotel portfolio in Spain and Andorra, presenting a focused geographic footprint and potential for expansion in nearby European markets through strategic partnerships and brand elevation.

Growth opportunites Capacity for scale within 3 and 4 star segments combined with a 501-1000 employee base suggests opportunities for SD partnerships, franchise or management contracts, and cross-sell of services to adjacent hotel brands.

Tech & ops Current tech stack includes cloud and process tools (Microsoft Azure, Salesforce Service Cloud, Bizagi) indicating openness to digital transformation projects, PMS integrations, guest experience platforms, and data-driven revenue optimization.

Partnerships Past mention of a stalled alliance with Choice Hotels signals a receptiveness to strategic collaborations; targeted proposals could focus on network expansion, loyalty program interoperability, and joint procurement.

Financials & health Revenue range of 50M to 100M with a mid-market profile and a sizable workforce points to value-leveraging opportunities in mid-market enterprise solutions, cost optimization, and scalable digital services for hotel operations.

Sercotel Hotel Group Tech Stack

Sercotel Hotel Group uses 8 technology products and services including Bizagi, Continuous Delivery, Salesforce Service Cloud, and more. Explore Sercotel Hotel Group's tech stack below.

  • Bizagi
    Business Process Management
  • Continuous Delivery
    Continuous Integration
  • Salesforce Service Cloud
    Live Chat
  • Microsoft Word
    Office Suites
  • Microsoft Azure
    Platform As A Service
  • PRINCE2
    Project Management
  • Apache HTTP Server
    Web Servers
  • Facebook
    Widgets

Sercotel Hotel Group's Email Address Formats

Sercotel Hotel Group uses at least 2 format(s):
Sercotel Hotel Group Email FormatsExamplePercentage
FirstLast@sercotelhoteles.comJohnDoe@sercotelhoteles.com
50%
FLast@sercotelhoteles.comJDoe@sercotelhoteles.com
33%
F_Last@sercotelhoteles.comJ_Doe@sercotelhoteles.com
11%
LastFi@sercotelhoteles.comDoeJo@sercotelhoteles.com
6%

Frequently Asked Questions

What is Sercotel Hotel Group's official website and social media links?

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Sercotel Hotel Group's official website is sercotelhoteles.com and has social profiles on LinkedIn.

What is Sercotel Hotel Group's SIC code NAICS code?

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Sercotel Hotel Group's SIC code is 7011 - Hotels and Motels NAICS code is 7211 - Traveler Accommodation.

How many employees does Sercotel Hotel Group have currently?

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As of July 2026, Sercotel Hotel Group has approximately 678 employees across 6 continents, including EuropeNorth AmericaSouth America. Key team members include Cto: E. A. M.Head Of Hotel Services: P. F.Head Of Revenue Management: L. L.. Explore Sercotel Hotel Group's employee directory with LeadIQ.

What industry does Sercotel Hotel Group belong to?

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Sercotel Hotel Group operates in the Hospitality industry.

What technology does Sercotel Hotel Group use?

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Sercotel Hotel Group's tech stack includes BizagiContinuous DeliverySalesforce Service CloudMicrosoft WordMicrosoft AzurePRINCE2Apache HTTP ServerFacebook.

What is Sercotel Hotel Group's email format?

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Sercotel Hotel Group's email format typically follows the pattern of FirstLast@sercotelhoteles.com. Find more Sercotel Hotel Group email formats with LeadIQ.

When was Sercotel Hotel Group founded?

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Sercotel Hotel Group was founded in 1994.
Sercotel Hotel Group logo

Sercotel Hotel Group

HospitalityCatalonia, Spain501-1000 Employees

Sercotel Hotel Group is a hospitality company focused on the management and operation of hotels. It maintains a portfolio of urban hotels classified as three- or four-star properties in Spain and Andorra. The company is based in Barcelona, Spain, at 240 Carrer Comte D'urgell Ático, Barcelona, Catalonia 08036. The group employs between 501 and 1,000 people. It reports revenue in the range of $50 million to $100 million and, in 2018, entered into an agreement with Choice Hotels International.

Section iconCompany Overview

SIC Code
7011 - Hotels and Motels
NAICS Code
7211 - Traveler Accommodation
Founded
1994
Employees
501-1000

Section iconFunding & Financials

  • $50M$100M

    Sercotel Hotel Group's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Sercotel Hotel Group's revenue is estimated to be in the range of $50M$100M

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