Insights

International Expansion With the launch of the brand hipper.com targeting the French market, there is a clear opportunity for expanding into new international markets. Leveraging the success in the UK, Serenata Flowers can explore new regions and capitalize on its strong customer experience focus.

Subscription Service Offering The recent launch of a customizable bouquet subscription service presents a sales opportunity to drive recurring revenue. By tapping into the growing trend of subscription-based services, Serenata Flowers can attract loyal customers and increase customer lifetime value.

Seasonal Promotions Strategy Serenata Flowers' strategy of launching special ranges for occasions like Mother's Day and mood-boosting bouquets indicates the company's responsiveness to market trends. Capitalizing on creating unique and timely offerings can drive sales during peak seasons.

Tech-Driven Marketing Utilizing technologies like Google AdSense, TikTok Pixel, and Progressive Web Apps (PWAs) showcases a tech-driven approach to marketing. By leveraging these tools effectively, Serenata Flowers can target a wider audience, enhance customer engagement, and drive sales growth.

Social Media Engagement The launch of an 'Instagrammable' bouquet targeting social media trendsetters highlights a focus on engaging with online communities. Leveraging social media platforms for product promotion and user-generated content can boost brand visibility and drive sales among a digitally savvy audience.

Similar companies to Serenata Flowers

Serenata Flowers Tech Stack

Serenata Flowers uses 8 technology products and services including Google AdSense, TikTok Pixel, MySQL, and more. Explore Serenata Flowers's tech stack below.

  • Google AdSense
    Advertising
  • TikTok Pixel
    Analytics
  • MySQL
    Database
  • Amazon ALB
    Load Balancers
  • PWA
    Miscellaneous
  • RSS
    Miscellaneous
  • HSTS
    Security
  • Imperva
    Security

Media & News

Serenata Flowers's Email Address Formats

Serenata Flowers uses at least 1 format(s):
Serenata Flowers Email FormatsExamplePercentage
First.Last@serenataflowers.comJohn.Doe@serenataflowers.com
80%
Last_First@serenataflowers.comDoe_John@serenataflowers.com
10%
First_L@serenataflowers.comJohn_D@serenataflowers.com
7%
First@serenataflowers.comJohn@serenataflowers.com
3%

Frequently Asked Questions

Where is Serenata Flowers's headquarters located?

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Serenata Flowers's main headquarters is located at No. 11, L-Ufficcji Ground Floor Misrah 28 ta' Frar 1883 Birkirkara, BKR1501 MT. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Serenata Flowers's official website and social media links?

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Serenata Flowers's official website is serenataflowers.com and has social profiles on LinkedIn.

How much revenue does Serenata Flowers generate?

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As of February 2024, Serenata Flowers's annual revenue reached $3.8M.

How many employees does Serenata Flowers have currently?

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As of February 2024, Serenata Flowers has approximately 24 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Head Of Customer Acquisition: M. A.Head Of Product: S. W.Head Of Product: S. W.. Explore Serenata Flowers's employee directory with LeadIQ.

What industry does Serenata Flowers belong to?

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Serenata Flowers operates in the Retail industry.

What technology does Serenata Flowers use?

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Serenata Flowers's tech stack includes Google AdSenseTikTok PixelMySQLAmazon ALBPWARSSHSTSImperva.

What is Serenata Flowers's email format?

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Serenata Flowers's email format typically follows the pattern of . Find more Serenata Flowers email formats with LeadIQ.

When was Serenata Flowers founded?

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Serenata Flowers was founded in 2003.
Serenata Flowers

Serenata Flowers

RetailBirkirkara, Malta11-50 Employees

About Serenataflowers.com

SerenataFlowers.com is a pure-play ecommerce company in the UK floral and gifting space founded in 2003.
It is the 9th most visited flower retail domain in the world and the largest independent flower retailer in the UK.
In November 2016, a new brand and domain targeting the French market was launched: hipper.com. This will be the international brand going forward when we explore new markets. 
The company is extremely focused on the Customer Experience (CX) and has a customer satisfaction rate of greater than 90% as measured by an independent survey company Trustpilot (see further details later on in this document), from over 190,000 verified customers.
All essential technologies running the business has been developed and is maintained by an in-house team. Marketing is project managed in-house and utilizes a number of external agencies. Fulfillment is managed in-house, run on in-house developed software, but staffing & management of the fulfillment operation is outsourced to a third party.

Section iconCompany Overview

Headquarters
No. 11, L-Ufficcji Ground Floor Misrah 28 ta' Frar 1883 Birkirkara, BKR1501 MT
Founded
2003
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    Serenata Flowers's revenue is in the range of $10M

Section iconFunding & Financials

  • $10M

    Serenata Flowers's revenue is in the range of $10M

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