Insights

Strategic Acquisitions Serra Automotive's recent acquisition of Bill Marsh Auto Group showcases their growth strategy and presents cross-selling opportunities for new products/services across their expanded network.

Diversified Portfolio With a network of 41 dealerships representing 53 automotive franchises, Serra Automotive has a diverse portfolio that can be leveraged to offer a wide range of options to customers, tapping into different market segments.

Regional Expansion The launch of Draper Chevrolet and Draper Toyota in Saginaw indicates Serra Automotive's focus on expanding its presence in Michigan, signaling potential partnership opportunities with local businesses and suppliers in the region.

Technology Integration Utilizing a tech stack including Cart Functionality, Squarespace Commerce, and Microsoft solutions, Serra Automotive demonstrates a commitment to innovation that opens doors for collaboration with technology providers and integration specialists.

Competitive Positioning Ranked among the top privately held retail automotive groups in the U.S., Serra Automotive's strong market position presents an opportunity for strategic partnerships with industry-leading companies seeking to reach a broader customer base through collaborative ventures.

Similar companies to Serra Automotive

Serra Automotive Tech Stack

Serra Automotive uses 8 technology products and services including Cart Functionality, Squarespace Commerce, Microsoft Excel, and more. Explore Serra Automotive's tech stack below.

Cart Functionality
E-commerce
Squarespace Commerce
E-commerce
Microsoft Excel
Editors
Choices
Javascript Libraries
Microsoft
Miscellaneous
Webpack
Miscellaneous
Office 365
Office Suites
UPS
Transportation And Fleet Management

Media & News

Serra Automotive's Email Address Formats

Serra Automotive uses at least 1 format(s):

Serra Automotive Email Formats	Example	Percentage
flast@serrausa.com	JDoe@serrausa.com	87%
first.last@serrausa.com	John.Doe@serrausa.com	5%
filast@serrausa.com	JoDoe@serrausa.com	4%
f.last@serrausa.com	J.Doe@serrausa.com	4%

Frequently Asked Questions

Where is Serra Automotive's headquarters located?

Serra Automotive's main headquarters is located at 102 Silver Lake Rd Fenton Township, Michigan US. The company has employees across 3 continents, including North AmericaEuropeOceania.

What is Serra Automotive's phone number?

You can contact Serra Automotive's main corporate office by phone at +1-810-694-1720. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Serra Automotive's official website and social media links?

Serra Automotive's official website is serrausa.com and has social profiles on LinkedIn.

How much revenue does Serra Automotive generate?

As of May 2024, Serra Automotive's annual revenue reached $750M.

What is Serra Automotive's SIC code NAICS code?

Serra Automotive's SIC code is 5511 - Motor Vehicle Dealers (New and Used) NAICS code is 541320 - Landscape Architectural Services.

How many employees does Serra Automotive have currently?

As of May 2024, Serra Automotive has approximately 158 employees across 3 continents, including North AmericaEuropeOceania. Key team members include Chief Financial Officer: M. B.Chief Technology Officer: W. K.Chief Financial Officer: M. D.. Explore Serra Automotive's employee directory with LeadIQ.

What industry does Serra Automotive belong to?

Serra Automotive operates in the Motor Vehicle Manufacturing industry.

What technology does Serra Automotive use?

Serra Automotive's tech stack includes Cart FunctionalitySquarespace CommerceMicrosoft ExcelChoicesMicrosoftWebpackOffice 365UPS.

What is Serra Automotive's email format?

Serra Automotive's email format typically follows the pattern of . Find more Serra Automotive email formats with LeadIQ.

When was Serra Automotive founded?

Serra Automotive was founded in 1973.

Serra Automotive

Motor Vehicle ManufacturingMichigan, United States1001-5000 Employees

Serra Automotive, recently relocated to the Horizon Building in Fenton, Michigan, ranks among the top ten privately-held retail automotive groups in the nation.

In 1973, founder Albert M. Serra began with a single Chevy store and a simple customer first philosophy. Within five years, Al Serra Chevrolet achieved Top Five dealership status in the United States and, in the process, fine-tuned a solid formula for growth and an unquenchable passion for success.

Following sound operational strategies, Serra Automotive has managed steady expansion in economies both struggling and strong.

Today, Serra Automotive operates in seven states and employs nearly 2,000 people. The network includes 41 dealerships and represents 53 automotive franchises, making it a formidable force in the $1 trillion automotive retailing industry.