Focused Market Niche Setton Consulting specializes in providing IT services tailored to small and large businesses, highlighting opportunities to develop customized solutions for a diverse client base across various industry sectors.
Technology Expertise With expertise in Microsoft Windows Server, Active Directory, Microsoft Exchange, and networking security, there is potential to upsell advanced cybersecurity, cloud migration, and managed IT services to clients seeking to upgrade or secure their infrastructure.
Digital Presence Expansion The recent launch of a new website presents an opportunity to leverage digital marketing, generate leads, and promote service offerings more effectively to local and regional businesses looking for reliable IT support.
SMB Growth Potential Serving a range of small to large enterprises indicates a broad market segment, with high potential to expand proactively into small businesses that need scalable IT solutions and disaster recovery services.
Industry Positioning As a smaller player compared to industry giants, Setton Consulting can position itself as a personalized, flexible alternative for mid-sized companies seeking tailored IT services, especially in cybersecurity, backup, and network management.