Regional Growth Shadley serves New England predominantly with additional projects across the Midwest and West Coast, signaling a capacity and credibility to pursue multi-region private and public sector opportunities.

Public Private Focus With a portfolio spanning private clients and public sector work through all design phases, there is a clear path to win RFPs in municipalities, universities, and government agencies in new markets.

Partnership Potential As a lean 2-10 person firm, there is a strong case for becoming a subconsultant to larger AEC firms on larger urban design and site planning projects, expanding opportunity without scaling headcount.

Proposals and Marketing The existing tech stack including iCIMS and SendGrid offers an opportunity to optimize lead generation, CRM driven outreach, and proposal workflows to increase bid conversion and repeat business.

Brand Positioning A deep, collaborative client service approach and emphasis on design excellence can be marketed to public and private clients seeking community aligned urban design, improving competitive differentiation in bids.