Target markets Small to mid-sized institutions and organizations in New England such as corporations, religious groups, healthcare facilities, restaurants, museums, and educational institutions present ongoing opportunities for custom sound and video installation and service contracts.

Full service Offerings cover end-to-end design, installation, integration, and consulting for audio visual systems, enabling up-sell from basic equipment to comprehensive, managed AV solutions and maintenance plans.

Tech integration Leverage existing tech stack familiarity with HubSpot, Google Analytics, and cloud services to position Shanahan as a data-driven, service-oriented partner for ongoing performance optimization and customer success.

Growth potential Revenue is under one million with a lean team, suggesting opportunities for scalable service models, maintenance contracts, and regional expansion within New England to increase recurring revenue.

Educational impact Recent activities around hearing loop technology indicate a niche in accessibility-focused AV solutions, which can be expanded to healthcare, education, and government sectors seeking compliant, inclusive audio environments.