Insights

Partnership Opportunities Sweetwater has a history of successful partnerships with organizations like Sweet Relief Musicians Fund, Oaktone, and the Grammy Museum. Leveraging these partnerships can open the door to collaborative sales opportunities and joint marketing initiatives.

Employee Programs Engagement The launch of the Ivy Tech AYD program by Sweetwater demonstrates a commitment to employee development and engagement. Positioning suitable products or services that cater to enhancing employee experiences could be a strategic sales approach.

Awards Recognition Sweetwater's recognition for Best Company Culture and Best CEO presents an opportunity to align sales strategies with values and culture. Highlighting products or services that resonate with an organization focused on a positive work environment can create a common ground for sales engagement.

Competitive Analysis Understanding key competitors like Sam Ash Music, zZounds, Musician's Friend, and American Musical Supply provides insights into market positioning. Tailoring sales pitches to address gaps in the market or differentiate offerings can capitalize on competitive advantages.

Industry Trends Collaboration Partnering with industry trendsetters such as the Grammy Museum can facilitate access to niche markets and trend-conscious customers. Identifying products or services that align with industry trends and partnering with relevant organizations can drive sales growth.

Sweetwater Tech Stack

Sweetwater uses 8 technology products and services including Jenkins, Amazon RDS, Redux, and more. Explore Sweetwater's tech stack below.

  • Jenkins
    Continuous Integration
  • Amazon RDS
    Database
  • Redux
    Javascript Frameworks
  • Modernizr
    Javascript Libraries
  • iOS
    Programming Languages
  • Datadog
    Real User Monitoring
  • Adobe Creative Suite
    Visualisation Software
  • Laravel
    Web Frameworks

Media & News

Sweetwater's Email Address Formats

Sweetwater uses at least 1 format(s):
Sweetwater Email FormatsExamplePercentage
First_Last@sweetwater.comJohn_Doe@sweetwater.com
95%
FLast@sweetwater.comJDoe@sweetwater.com
3%
FirstLast@sweetwater.comJohnDoe@sweetwater.com
2%

Frequently Asked Questions

Where is Sweetwater's headquarters located?

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Sweetwater's main headquarters is located at 5501 US Highway 30 W Fort Wayne, IN 46814 US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Sweetwater's phone number?

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You can contact Sweetwater's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sweetwater's official website and social media links?

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Sweetwater's official website is sweetwater.com and has social profiles on LinkedIn.

How much revenue does Sweetwater generate?

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As of April 2025, Sweetwater's annual revenue reached $806M.

What is Sweetwater's NAICS code?

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Sweetwater's NAICS code is 339992 - Musical Instrument Manufacturing.

How many employees does Sweetwater have currently?

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As of April 2025, Sweetwater has approximately 1.5K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer / Office Manager: A. B.Chief People & Culture Officer: J. O.Chief Sales Officer (cso): D. F.. Explore Sweetwater's employee directory with LeadIQ.

What industry does Sweetwater belong to?

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Sweetwater operates in the Musicians industry.

What technology does Sweetwater use?

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Sweetwater's tech stack includes JenkinsAmazon RDSReduxModernizriOSDatadogAdobe Creative SuiteLaravel.

What is Sweetwater's email format?

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Sweetwater's email format typically follows the pattern of . Find more Sweetwater email formats with LeadIQ.

When was Sweetwater founded?

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Sweetwater was founded in 1979.
Sweetwater

Sweetwater

MusiciansIndiana, United States1001-5000 Employees

Since 1979, Sweetwater has been committed to giving music makers the ultimate shopping experience. Whether our customers are buying their first guitar or building their dream studio, we're committed to being a music gear retailer they can trust.

When you come to work at Sweetwater, you are immediately immersed in a culture that is centered on one mantra: "Do what's right for the customer."​ And while we're all busy pressing toward that goal, the same holds true regarding the environment we provide for our employees. We have an awesome time working in great surroundings, earning competitive wages, enjoying excellent perks, and living in a great area. We strive to do the right things to facilitate a culture that is not only high performance, but also one that's stimulating and fun to be a part of.

Even with Sweetwater's remarkable growth, the workplace maintains a "small company"​ feel and a personalized, family-oriented philosophy. From the daily work environment to special occasions, we're always focused on doing what is right for our employees.

Take a virtual tour to see our campus: http://www.sweetwater.com/tour/

Section iconCompany Overview

Headquarters
5501 US Highway 30 W Fort Wayne, IN 46814 US
Phone number
NAICS Code
339992 - Musical Instrument Manufacturing
Founded
1979
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    Sweetwater's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Sweetwater's revenue is in the range of $100M$1B

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