Enterprise Expansion Leverage the recent UK high intent audience launch and the new Senior VP of Enterprise Data Sales to target enterprise advertisers, agencies, and publishers seeking real time behavioral data for activation. Propose data licensing, CDP integrations, and DSP ready audience segments to fuel cross channel campaigns.

High Intent Activation Capitalize on the UK high intent audience launch to upsell existing clients and attract programmatic buyers. Position as global activation ready data with partner ecosystems (Eyeota, DSPs) and offer data enrichment, personalization, and cross device audience syncing.

Security and Compliance Address data privacy and security concerns by highlighting governance, consent management, and GDPR/CCPA compliance. Target risk averse industries (fintech, healthcare, ecommerce) and regulated brands that require a trusted data partner.

Philanthropy and CSR Leverage Data for Good legacy to engage CSR teams and nonprofits. Propose cause marketing data partnerships, sponsored data streams, and analytics that measure social impact, expanding access to ShareThis data while aligning with corporate social responsibility goals.

Identity and Atlas Promote Atlas Global ID and identity resolution capabilities for cross device targeting and unified customer profiles. Pitch to advertisers and marketing platforms seeking ID graph solutions and seamless analytics integrations.