Insights

Established Market Presence With over 50 years of experience and a trusted household brand, Shires Equestrian demonstrates strong market stability and customer loyalty, providing a solid foundation for expanding into complementary product categories or premium offerings to capture additional market share.

Sustainability Commitment The company's dedication to sustainability and ethical manufacturing, evidenced by the Royal Warrant and control over design and raw materials, positions it favorably with environmentally conscious consumers and retail partners seeking eco-friendly products.

Recent Product Launches The launch of new luggage ranges and initiatives like A Sporting Chance indicate active product development and community engagement, presenting opportunities to cross-sell accessories, travel gear, and youth-focused apparel to existing customers.

Strategic Partnerships Partnerships with organizations like USEA Foundation highlight Shires' commitment to the equestrian community, opening avenues for collaborative marketing, exclusive product lines, and sponsorship opportunities tailored to segment-specific audiences.

Potential Market Gaps With a revenue range of 1M to 10M and a sizable workforce, there is potential to leverage their established reputation by expanding geographic reach or diversifying product lines, especially in the growing niche of equestrian travel and youth engagement products.

Similar companies to Shires Equestrian

Shires Equestrian Tech Stack

Shires Equestrian uses 8 technology products and services including Trident AB, Element UI, yepnope.js, and more. Explore Shires Equestrian's tech stack below.

Trident AB
A/B Testing
Element UI
Javascript Frameworks
yepnope.js
Javascript Frameworks
Modernizr
Javascript Libraries
Preact
Javascript Libraries
Feefo
Online Review Management
PayPal
Payment Processing
AddThis
Widgets

Media & News

Shires Equestrian's Email Address Formats

Shires Equestrian uses at least 1 format(s):

Shires Equestrian Email Formats	Example	Percentage
First.Last@shiresequestrian.com	John.Doe@shiresequestrian.com	81%
First@shiresequestrian.com	John@shiresequestrian.com	12%
FirstL@shiresequestrian.com	JohnD@shiresequestrian.com	3%
Last@shiresequestrian.com	Doe@shiresequestrian.com	4%

Frequently Asked Questions

What is Shires Equestrian's phone number?

You can contact Shires Equestrian's main corporate office by phone at

+44-1568-61****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Shires Equestrian's official website and social media links?

Shires Equestrian's official website is shiresequestrian.com and has social profiles on LinkedIn.

What is Shires Equestrian's SIC code NAICS code?

Shires Equestrian's SIC code is 0272 - Horses and Other Equines NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Shires Equestrian have currently?

As of December 2025, Shires Equestrian has approximately 201 employees across 2 continents, including EuropeNorth America. Key team members include Co-Owner And Director: A. B.Owner: M. A.Director: S. B.. Explore Shires Equestrian's employee directory with LeadIQ.

What industry does Shires Equestrian belong to?

Shires Equestrian operates in the Sporting Goods Manufacturing industry.

What technology does Shires Equestrian use?

Shires Equestrian's tech stack includes Trident ABElement UIyepnope.jsModernizrPreactFeefoPayPalAddThis.

What is Shires Equestrian's email format?

Shires Equestrian's email format typically follows the pattern of First.Last@shiresequestrian.com. Find more Shires Equestrian email formats with LeadIQ.

When was Shires Equestrian founded?

Shires Equestrian was founded in 1968.

Shires Equestrian

Q: How many employees does Shires Equestrian have currently?

Shires Equestrian has approximately 201 employees.

Q: What technology does Shires Equestrian use?

Shires Equestrian's tech stack includes Lipscore, Cloudflare Bot Management, Webpack, OWL Carousel, Amazon Web Services.

Sporting Goods ManufacturingEngland, United Kingdom201-500 Employees

With over 50 years of experience, Shires Equestrian is one of the leading names in the equestrian industry.

From humble beginnings, the company has evolved into a trusted household brand. Founded in 1968, the company has grown over the years but remains a family-owned business. Starting out by making rugs on a single sewing machine, Shires now has a team of in-house designers and employs approximately 400 people in their factory to keep up with demand. 

Granted the Royal Warrant in 2009 by HM The Queen, Shires are dedicated to sustainability and ethical best practice. With complete control over the design, raw material and manufacture process, Shires make quality products that are trusted by riders.