Growing Acquisition The recent acquisition of Sideways 6 by Interact Software indicates a strategic move to expand employee engagement solutions, presenting an opportunity to offer complementary integrations or enhanced features to their new parent company and its clients.

Market Expansion Sideways 6’s launch of Ideas by Sideways 6 on Microsoft AppSource and Microsoft Teams suggests a focus on integrating with widely used enterprise platforms, opening avenues to target enterprise clients seeking seamless idea management and employee engagement solutions.

Financial Potential With revenues estimated between 1 million and 10 million dollars and recent funding of 624K, there is room for growth and scaling opportunities by approaching mid-sized organizations looking for affordable, innovative employee idea platforms.

Niche Positioning Operating within a competitive landscape alongside companies like IdeaScale and Brightidea, Sideways 6 can differentiate itself by emphasizing its niche focus on employee ideas and crowdsourcing, appealing to organizations prioritizing employee-driven innovation.

Technology Stack Utilizing a diverse tech stack including Xero, Mixpanel, Tableau, and Adobe, Sideways 6 demonstrates its capacity for integrating analytics and cloud services, which can attract tech-savvy clients seeking customizable and data-driven idea management solutions.