Insights

Expanding store footprint Sierra Trading Post has been rapidly expanding its physical store locations across various states, presenting an opportunity for localized sales efforts and partnerships with local outdoor enthusiasts and communities.

Tech-savvy approach By utilizing a diverse tech stack including Chartbeat, Google Ads Conversion Tracking, and Adobe Experience Manager, Sierra Trading Post demonstrates a tech-savvy approach that can be leveraged to enhance online sales strategies and customer engagement.

Competitive pricing advantage As part of the T.J.Maxx family, Sierra Trading Post offers top-of-the-line outdoor gear at significant discounts compared to department and specialty stores, creating a potential competitive edge to attract price-conscious customers.

Growing market presence Sierra Trading Post's continued expansion into new locations indicates a growing market presence and brand recognition, paving the way for strategic sales initiatives to capitalize on the company's increasing visibility.

Opportunities for partnership With a focus on active apparel and gear, Sierra Trading Post presents opportunities for partnerships with outdoor brands and manufacturers to offer exclusive products, collaborations, or co-marketing campaigns to drive sales growth and customer loyalty.

Similar companies to Sierra Trading Post

Sierra Trading Post Tech Stack

Sierra Trading Post uses 8 technology products and services including Chartbeat, Google Ads Conversion Tracking, Akamai, and more. Explore Sierra Trading Post's tech stack below.

  • Chartbeat
    Analytics
  • Google Ads Conversion Tracking
    Analytics
  • Akamai
    Content Delivery Network
  • Adobe CQ5
    Content Management System
  • Adobe Experience Manager
    Content Management System
  • Google Font API
    Font Scripts
  • Microsoft ASP.NET
    Web Frameworks
  • prettyPhoto
    Web Tools And Plugins

Media & News

Sierra Trading Post's Email Address Formats

Sierra Trading Post uses at least 2 format(s):
Sierra Trading Post Email FormatsExamplePercentage
FLast@sierratradingpost.comJDoe@sierratradingpost.com
80%
FirstLast@sierratradingpost.comJohnDoe@sierratradingpost.com
3%
First.Last@sierratradingpost.comJohn.Doe@sierratradingpost.com
2%
FiLast@sierratradingpost.comJoDoe@sierratradingpost.com
2%
F.Last@sierratradingpost.comJ.Doe@sierratradingpost.com
2%
LastFirst@sierratradingpost.comDoeJohn@sierratradingpost.com
1%
LastF@sierratradingpost.comDoeJ@sierratradingpost.com
1%
FirstLas@sierratradingpost.comJohnDoe@sierratradingpost.com
1%
FirLast@sierratradingpost.comJohDoe@sierratradingpost.com
1%
First_Last@sierratradingpost.comJohn_Doe@sierratradingpost.com
1%
F_Last@sierratradingpost.comJ_Doe@sierratradingpost.com
1%
First-Last@sierratradingpost.comJohn-Doe@sierratradingpost.com
1%
L.First@sierratradingpost.comD.John@sierratradingpost.com
1%
Last.First@sierratradingpost.comDoe.John@sierratradingpost.com
1%
FMiddleLast@sierratradingpost.comJMichaelDoe@sierratradingpost.com
1%
LastFir@sierratradingpost.comDoeJoh@sierratradingpost.com
1%
First.Last@sierra.comJohn.Doe@sierra.com
79%
FLast@sierra.comJDoe@sierra.com
10%
First@sierra.comJohn@sierra.com
6%
Last@sierra.comDoe@sierra.com
5%

Frequently Asked Questions

Where is Sierra Trading Post's headquarters located?

Minus sign iconPlus sign icon
Sierra Trading Post's main headquarters is located at 5025 Campstool Road, Cheyenne, WY 82007, US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Sierra Trading Post's phone number?

Minus sign iconPlus sign icon
You can contact Sierra Trading Post's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sierra Trading Post's stock symbol?

Minus sign iconPlus sign icon
Sierra Trading Post is a publicly traded company; the company's stock symbol is BSRR.

What is Sierra Trading Post's official website and social media links?

Minus sign iconPlus sign icon
Sierra Trading Post's official website is sierra.com and has social profiles on LinkedIn.

How much revenue does Sierra Trading Post generate?

Minus sign iconPlus sign icon
As of June 2025, Sierra Trading Post's annual revenue reached $750M.

What is Sierra Trading Post's SIC code?

Minus sign iconPlus sign icon
Sierra Trading Post's SIC code is 6311 - Life Insurance.

How many employees does Sierra Trading Post have currently?

Minus sign iconPlus sign icon
As of June 2025, Sierra Trading Post has approximately 1.5K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Information Officer: M. F.Chief Financial Officer: M. T.Chief Operating Officer: O. T.. Explore Sierra Trading Post's employee directory with LeadIQ.

What industry does Sierra Trading Post belong to?

Minus sign iconPlus sign icon
Sierra Trading Post operates in the Retail industry.

What technology does Sierra Trading Post use?

Minus sign iconPlus sign icon
Sierra Trading Post's tech stack includes ChartbeatGoogle Ads Conversion TrackingAkamaiAdobe CQ5Adobe Experience ManagerGoogle Font APIMicrosoft ASP.NETprettyPhoto.

What is Sierra Trading Post's email format?

Minus sign iconPlus sign icon
Sierra Trading Post's email format typically follows the pattern of . Find more Sierra Trading Post email formats with LeadIQ.

When was Sierra Trading Post founded?

Minus sign iconPlus sign icon
Sierra Trading Post was founded in 1986.
Sierra Trading Post

Sierra Trading Post

RetailUnited States1001-5000 Employees

At Sierra, we’re pretty into the outside and want to help other people get out there, too. Walking your dog, trying out hiking, mastering child’s pose, taking up running – however you get moving, our stores and website are a go-to destination to grab the gear you need. Sierra is part of the T.J.Maxx family, which means our buyers are always on the lookout for epic brands at teeny, tiny prices. We pass those savings on to our customers so they can score top-of-the-line finds for generally 20% to 60% less than department and specialty store prices.* Between Sierra.com and our rapidly growing number of stores, it’s an exciting time to join team Sierra. If you’re an outside person, thrive in fast-paced environment, work well with a team, and appreciate a good dog picture, this is the place for you!

Section iconCompany Overview

Headquarters
5025 Campstool Road, Cheyenne, WY 82007, US
Phone number
Website
sierra.com
SIC Code
6311 - Life Insurance
Stock Symbol
BSRR
Founded
1986
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    Sierra Trading Post's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Sierra Trading Post's revenue is in the range of $100M$1B

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.