Managed IT opportunity Target Simple Systems for expanded MSP services by emphasizing proactive monitoring, security hardening, and scalable backup solutions to support over 100 local clients and position as a cost-effective, full-time IT alternative.

SLC market expansion Leverage Salt Lake City Valley presence to offer regional networking hardware refresh, cloud adoption strategies, and MSP-enabled remote support to small businesses seeking reliable IT infrastructure with predictable costs.

Security and compliance Propose integrated cybersecurity offerings, including threat detection, endpoint protection, and policy management for SMBs, aligning with growing concerns for data protection and regulatory compliance among local businesses.

Digital presence boost Support improvements to their own digital footprint and customer acquisition through Microsoft 365 optimization, Google Search Console enhancements, and targeted local SEO to attract more clients for managed IT and in-store/remote PC support.

Revenue scale play Highlight scalable pricing and service tiering, offering bundled managed IT, PC support, and remote monitoring to convert their existing SMB client roster into multi-service contracts with higher lifetime value.