Insights

Gap in Market SIR addresses the gap in the market for minimal wardrobe staples that capture the essence of the Australian lifestyle, presenting sales opportunities to target customers seeking versatile and confident fashion choices.

Distinctive Offerings With collections inspired by past and present musings, SIR offers distinctive and adaptable styles for confident women. This unique approach opens up sales prospects to attract customers looking for fashion that reflects both the contemporary and timeless.

Tech Integration Utilizing a tech stack including Unpkg, Mailchimp, and others, SIR demonstrates a commitment to digital engagement. Leveraging technology for customer interaction presents sales avenues through targeted digital marketing campaigns and personalized outreach.

Competitive Landscape Positioned among similar companies such as Reformation and Aritzia, SIR stands out with its focus on minimalistic and versatile wardrobe essentials. Understanding the competitive landscape can guide sales strategies to highlight SIR's distinct offerings.

Revenue Potential With a revenue range of $0-10M, there is room for growth and scalable sales opportunities for SIR. By strategically tapping into potential markets and expanding customer reach, the company can enhance revenue streams and drive business growth.

Similar companies to SIR.

SIR. Tech Stack

SIR. uses 8 technology products and services including Foursixty, Google Font API, Emotion, and more. Explore SIR.'s tech stack below.

Foursixty
Content Management System
Google Font API
Font Scripts
Emotion
Javascript Frameworks
LoyaltyLion
Loyalty And Gamification
Klaviyo
Marketing Automation
HTTP/3
Miscellaneous
PWA
Miscellaneous
UPS
Transportation And Fleet Management

Media & News

SIR.'s Email Address Formats

SIR. uses at least 1 format(s):

SIR. Email Formats	Example	Percentage
First@sirthelabel.com	John@sirthelabel.com	48%
First.L@sirthelabel.com	John.D@sirthelabel.com	2%
First@sirthelabel.com	John@sirthelabel.com	48%
First.L@sirthelabel.com	John.D@sirthelabel.com	2%

Frequently Asked Questions

Where is SIR.'s headquarters located?

SIR.'s main headquarters is located at 25/108 Dunning Ave Rosbery, NSW 2018 AU. The company has employees across 6 continents, including OceaniaAfricaAsia.

What is SIR.'s stock symbol?

SIR. is a publicly traded company; the company's stock symbol is OSI.

What is SIR.'s official website and social media links?

SIR.'s official website is sirthelabel.com and has social profiles on LinkedIn.

How much revenue does SIR. generate?

As of November 2024, SIR.'s annual revenue reached $3.8M.

What is SIR.'s NAICS code?

SIR.'s NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does SIR. have currently?

As of November 2024, SIR. has approximately 486 employees across 6 continents, including OceaniaAfricaAsia. Key team members include Head Of Digital: B. J.Head Of Retail: C. W.Head Of Merchandise: E. D.. Explore SIR.'s employee directory with LeadIQ.

What industry does SIR. belong to?

SIR. operates in the Retail Apparel and Fashion industry.

What technology does SIR. use?

SIR.'s tech stack includes FoursixtyGoogle Font APIEmotionLoyaltyLionKlaviyoHTTP/3PWAUPS.

What is SIR.'s email format?

SIR.'s email format typically follows the pattern of . Find more SIR. email formats with LeadIQ.

SIR.

Retail Apparel and FashionNew South Wales, Australia201-500 Employees

SIR is a contemporary women’s wear label founded in 2014 that delivers a collection of minimal and simplistic wardrobe essentials and feminine silhouettes.

Founders Nikki Campbell & Sophie Coote launched their label in response to a gap in the market for minimal wardrobe staples that truly captured the spirit of the Australian lifestyle SIR represents separates, intimates and ready-to-wear styles that are confident, distinctive and versatile. The collections draw inspiration from musings past and present to create fashions that reflect the now but are forever wearable.

For the confident, distinctive and adaptable woman, SIR is the contemporary women’s wear for every day’s adventure.

Company Overview

Headquarters: 25/108 Dunning Ave Rosbery, NSW 2018 AU
Website: sirthelabel.com
Stock Symbol: OSI
NAICS Code: 448 - Clothing and Clothing Accessories Stores
Employees: 201-500

Media & News

Funding & Financials

$10M
SIR.'s revenue is in the range of $10M

Funding & Financials

$10M
SIR.'s revenue is in the range of $10M

Company Leadership

B. J.
Head Of Digital
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C. W.
Head Of Retail
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E. D.
Head Of Merchandise
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Email
N. R.
Head Of Production
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Email
T. A.
Head Of Finance
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Email

Employee Directory

T. A.
Head Of Finance
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Mobile Phone
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Email
P. C.
Director Of Operations
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Mobile Phone
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Email
C. H.
Ecommerce Manager
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Mobile Phone
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Email
C. M.
Brand And Content Manager
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Mobile Phone
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Work email
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Email
V. H.
Ecommerce Manager
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Mobile Phone
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Work email
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Email

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Insights

Similar companies to SIR.

Reformation

JIL SANDER

Nanushka

LEMAIRE

Aritzia

The Row

SIR. Tech Stack

Media & News

SIR.'s Email Address Formats

Frequently Asked Questions

Where is SIR.'s headquarters located?

What is SIR.'s stock symbol?

What is SIR.'s official website and social media links?

How much revenue does SIR. generate?

What is SIR.'s NAICS code?

How many employees does SIR. have currently?

What industry does SIR. belong to?

What technology does SIR. use?

What is SIR.'s email format?

SIR.

Company Overview

Media & News

Funding & Financials

Funding & Financials

Company Leadership

Employee Directory

Ready to create more pipeline?

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