Expanding Retail Partnerships Skai’s recent integrations with major retail media networks like Moloco and Topsort indicate a strategic focus on expanding retail media access. This presents opportunities to offer tailored advertising solutions that leverage an extensive network of high-performing retailers across global markets.

Innovative AI Solutions The launch of Celeste AI demonstrates Skai’s commitment to enhancing commerce marketing through advanced AI-driven insights and automation. Sales conversations can highlight how additional AI-powered tools and customizations might optimize clients’ media performance and revenue growth.

Market Leadership & Trust Serving over 8,000 brands and agencies including top-tier companies like Estée Lauder and PepsiCo positions Skai as a trusted leader in omnichannel advertising. This reputation suggests a potential for upselling premium features and expanding partnership opportunities with enterprise clients.

Growth through Product Expansion Recent launches of a comprehensive suite of commerce solutions and new executive leadership signal a strategic push on product innovation. Engaging clients with bespoke platform enhancements and additional commerce insights can create cross-sell and upsell opportunities.

Global Reach & Localization With nine international offices and a localized brand presence under the Kenshoo Skai name in Europe, there’s an opportunity to target multinational brands seeking integrated omnichannel advertising solutions that align across markets and languages, fostering international expansion.