Ski Utah
Advertising ServicesUtah, United States11-50 Employees
Ski Utah is a marketing entity owned and operated by the Utah Ski and Snowboard Association, and the Ski Utah brand is used for both organizations. Its stated purpose is to build brand awareness and demand for the Utah ski and snowboard industry's services and products. The organization produces an annual magazine distributed to about 175,000 skiers and snowboarders and maintains SkiUtah.com, a comprehensive source of resort and traveler information for Utah skiing and snowboarding. It also publishes The Official Ski Utah Snow Report, which compiles daily snowfall data from all 14 Utah resorts and disseminates it through multiple channels. The Utah Ski and Snowboard Association was founded in 1975 to grow and advance Utah's winter sports industry, with members that include resorts, lodging, transportation, retail, restaurants and related services. Governed by a 21-member board elected from its membership, the organizations operate from Salt Lake City, Utah, within the Advertising Services industry.