Monetization Push SkillPUSH recently added advertising opportunities on the platform, creating a monetization channel to reach candidates. Sell to small and mid size employers seeking targeted exposure, sponsored listings and branding, backed by platform analytics.

Vendor Management Upsell The new vendor management solution opens an upsell path to vendor management workflows and payroll integration, appealing to recruiters and HR teams seeking efficiency and compliance across multiple vendors.

Proactive Recruiting Value Position SkillPUSH as a proactive, bidirectional networking and applicant tracking platform that reduces post and pray friction, offering IT hiring managers and staffing firms a faster path to higher quality candidates.

Target ICP Focus sales efforts on IT focused employers and niche staffing agencies that would benefit from a recruiting platform designed by an IT headhunter, enabling quicker adoption and strong case studies.

Growth Partnerships With ongoing platform expansion and upcoming payroll features, explore partnerships with HR tech vendors, payroll providers, and recruitment marketplaces to extend reach into niche IT talent networks.