Expanding Services SmartAsset recently launched SmartAsset AMP, a new growth platform for financial advisors, indicating a focus on expanding services and solutions for advisors. This presents an opportunity to engage with financial advisors seeking innovative tools to enhance their offerings and attract new clients.

Market Studies SmartAsset conducts annual studies, such as the most affordable places to buy a home and America's Healthiest Cities. Leveraging these studies, sales professionals can target real estate agents, mortgage brokers, and other professionals in these cities to offer data-driven insights and potentially collaborate on marketing campaigns.

Partnerships By partnering with companies like Frugal Aspect, SmartAsset expands its reach and collaborates on research projects. This presents a sales opportunity for cross-promotion and engagement with the audience of partner companies, tapping into new customer segments and leveraging combined expertise.

Technology Integration SmartAsset utilizes a diverse tech stack including Mixpanel, Ruby, and WordPress. Sales teams can approach technology providers or companies in the software development industry to offer complementary services, integrations, or consulting, leveraging SmartAsset's technological infrastructure for potential partnerships.

Financial Health With revenues ranging between $50M - $100M, SmartAsset demonstrates financial stability and growth. This positions the company as a reliable partner for financial services firms, investors, and institutions looking to collaborate with a financially robust organization for mutual growth and innovation.