Market Leadership Smartly is a leading player in AI-powered advertising technology, managing substantial ad spend across major platforms like Meta, Google, and TikTok, which indicates a strong influence in digital advertising markets and opportunities to target high-budget brand clients.

Innovative AI Focus The company's recent launch of Smartly AI Lab and acquisition of Viralspace emphasize its commitment to AI-driven creative optimization and generative AI features, providing a selling point for clients interested in innovative and scalable advertising solutions.

Strategic Partnerships Partnerships with Google and LiveRamp highlight Smartly’s capability to integrate advanced data and demand generation strategies, offering prospects integrated, data-rich advertising solutions that enhance campaign performance and audience targeting.

Expanding Capabilities Recent product launches like the new navigation system and Demand Gen campaigns demonstrate ongoing product development and enhanced user experience, presenting opportunities to upsell or cross-sell additional features to current clients.

Financial Strength With an estimated revenue between 500 million and 1 billion dollars, Smartly has significant financial resources, making it an attractive partner for large brands seeking robust, tech-forward advertising solutions amid a competitive digital landscape.