What is Smartum's NAICS code?

Smartum's NAICS code is 52 (Finance and Insurance).

Insights

Flexible Benefits Smartum offers customizable employee benefits through Smartum Plus, including flexible well-being perks, meal vouchers, and cycle allowances, enabling a tailored value proposition for employers seeking attractive compensation packages.

Domestic SME Focus As a Finnish family-owned service with 11-50 employees, Smartum targets mid-market domestic firms seeking compliant, tax-advantaged employee perks, presenting a growth opportunity in a stable local market.

Digital Platform The Smartum Plus app centralizes administration of work benefits, suggesting upsell potential around deeper platform analytics, adoption across more payroll systems, and streamlined HR workflows.

Growth Readiness Revenue is currently between one and ten million, indicating a scale suitable for expanding commercial partnerships, channel programs, or cross-sell to adjacent financial and wellness tech services.

Tech Stack Fit Utilizing technologies such as Databricks, Kubernetes, NetSuite, and ServiceNow points to opportunities for data-driven marketing, integration with ERP/HR platforms, and enhanced customer success tooling for enterprise-grade deployments.

Smartum Tech Stack

Smartum uses 8 technology products and services including Crazy Egg, Linkedin Insight Tag, Databricks, and more. Explore Smartum's tech stack below.

Smartum Email Formats	Example	Percentage
First.Last@smartum.fi	John.Doe@smartum.fi	93%
First@smartum.fi	John@smartum.fi	5%
First.MiddleLast@smartum.fi	John.MichaelDoe@smartum.fi	2%

Smartum Email Formats

Example

Percentage

First.Last@smartum.fi

John.Doe@smartum.fi

93%

First@smartum.fi

John@smartum.fi

First.MiddleLast@smartum.fi

John.MichaelDoe@smartum.fi

Frequently Asked Questions

What is Smartum's phone number?

You can contact Smartum's main corporate office by phone at

+358-20-49****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Smartum's official website and social media links?

Smartum's official website is smartum.fi and has social profiles on LinkedIn.

How much revenue does Smartum generate?

As of August 2026, Smartum's annual revenue is estimated to be $1M - $10M.

What is Smartum's SIC code and NAICS code?

Smartum's SIC code is 7389 - Business Services, Not Elsewhere Classified and NAICS code is 52 - Finance and Insurance.

How many employees does Smartum have currently?

As of August 2026, Smartum has approximately 36 employees across 3 continents, including Europe, North America and Asia. Key team members include Chairman Of The Board: A. A., Managing Director: J. H. and Managing Director: J. H. Explore Smartum's employee directory with LeadIQ.

What industry does Smartum belong to?

Smartum operates in the Financial Services industry.

What technology does Smartum use?

Smartum's tech stack includes Crazy Egg, Linkedin Insight Tag, Databricks, Kubernetes, Microsoft SharePoint, NetSuite, Intercom and ServiceNow.

What is Smartum's email format?

Smartum's email format typically follows the pattern of First.Last@smartum.fi. Find more Smartum email formats with LeadIQ.

When was Smartum founded?

Smartum was founded in 1995.

Smartum

Q: What is Smartum's official website and social media links?

Smartum's official website is smartum.fi. Smartum has social profiles on LinkedIn.

Q: How many employees does Smartum have currently?

Smartum has approximately 36 employees.

Q: What technology does Smartum use?

Smartum's tech stack includes Crazy Egg, PHP, Databricks, Tableau, SQL.

Financial ServicesUusimaa, Finland11-50 Employees

Smartum is a Finnish financial services firm that provides tax-advantaged employee benefits designed to flex with individual needs. Its Smartum Plus program offers a flexible benefit, a meal benefit (subsidized or full), and a bike benefit, with a per-user annual cap of 7200 EUR and management through the Smartum Plus app. 

Employers can choose one or several benefits to tailor wellness support for their workforce, and use the app to centrally administer all benefits. The company is based in Helsinki, Uusimaa, and has operated as a domestic family business focused on workplace wellbeing since 1995.

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Smartum's Email Address Formats